article thumbnail

Should your SaaS startup embrace a bottom-up GTM strategy?

TechCrunch

David Cahn is an investor at Coatue, where he focuses on software investments. David is passionate about open-source and infrastructure software and previously worked in the Technology Investment Banking Group at Morgan Stanley. For all these reasons, more and more SaaS startups are choosing to adopt the bottom-up go-to-market model.

SaaS 144
article thumbnail

4 Indian investors explain how their investment strategy has changed since 2021

TechCrunch

For Ashutosh Sharma, head of India investments at Prosus Ventures, it is paramount for startups to ensure their existence at this time. How has your investment strategy changed? Focus on the core business and deprioritize experimental investments. What sets the sectors you are currently investing in apart from others?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

TechCrunch+ roundup: Singapore’s fintech buzz, SaaS slump, amplified marketing strategies

TechCrunch

How to execute an amplified marketing strategy. How to execute an amplified marketing strategy. Let’s talk about the SaaS selloff. Let’s talk about the SaaS selloff. Thanks for reading, and have a great weekend. Walter Thompson. Senior Editor, TechCrunch+. yourprotagonist.

SaaS 77
article thumbnail

TechCrunch+ roundup: Headcount data study, SaaS sales mistakes, financial close strategies

TechCrunch

For the last 24 months, Thomvest Ventures recorded headcount data for 150 Series A to C enterprise SaaS startups, and we have the numbers. How to solve the financial close dilemma: 3 strategies that never fail. ” How to solve the financial close dilemma: 3 strategies that never fail. What are the pros and cons of each?

SaaS 95
article thumbnail

How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

article thumbnail

Zylo, a SaaS management platform, raises $31.5M

TechCrunch

Software-as-a-service (SaaS) subscriptions have become a fixture of the modern enterprise; organizations with more than 1,000 employees use over 150 SaaS apps on average, according to BetterCloud. According to a recent survey from Workato, 57% of IT teams have received directives from the C-Suite to reduce their overall SaaS spend.

SaaS 91
article thumbnail

The 15 Best Strategies for Developing New Business in a Crowded Market

Startup Blogpost

The 15 Best Strategies for Developing New Business in a Crowded Market In the quest to uncover effective strategies for developing new businesses in a crowded market, we turned to fifteen Founders and CEOs for their tried-and-true tactics. In SaaS, it’s not much different. Any new local business could try this.

strategy 105