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Together We Grow: 11 Expert tips for scaling a SaaS business

Entrepreneurs' Organization

Business challenge: Scaling a SaaS business. Dan’s professional IT services consultancy developed a SaaS product and now wants to grow and scale the product—but has little experience in marketing or selling SaaS products. Leverage vertical SaaS benchmark and ratio studies. Here are 11 tips EO members shared: 1.

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AppOmni Unveils First AI SaaS Security Posture Management Assistant, AskOmni, Redefining SaaS Security and Usability

American Entrepreneurship

AskOmni simplifies and enhances SaaS security, enabling administrators to ask their way to securing their SaaS estate AppOmni , SaaS Security Posture Management (SSPM) leader and SaaS security pioneer, today unveiled a groundbreaking advancement with the introduction of AskOmni.

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Starseed’s Pulitzer AI, An Innovative Global PR SaaS Service based on Generative AI, Redefines Publicity Dynamics

AsiaTechDaily

Moreover, crafting […] The post Starseed’s Pulitzer AI, An Innovative Global PR SaaS Service based on Generative AI, Redefines Publicity Dynamics first appeared on AsiaTechDaily - Asia's Leading Tech and Startup Media Platform. However, for many early-stage ventures, hiring dedicated PR resources can take time and effort.

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Zylo, a SaaS management platform, raises $31.5M

TechCrunch

Software-as-a-service (SaaS) subscriptions have become a fixture of the modern enterprise; organizations with more than 1,000 employees use over 150 SaaS apps on average, according to BetterCloud. According to a recent survey from Workato, 57% of IT teams have received directives from the C-Suite to reduce their overall SaaS spend.

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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

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Are B2B SaaS marketers getting it wrong?

TechCrunch

Which terms come to mind when you think about SaaS? “Solutions,” “cutting-edge,” “scalable” and “innovative” are just a sample of the overused jargon lurking around every corner of the techverse, with SaaS marketers the world over seemingly singing from the same hymn book.

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3 ways SaaS businesses can boost revenue in a recession

TechCrunch

Suzanne Xie is the business lead for B2B payments at Stripe and a former SaaS founder. It’s an unprecedented time to be in SaaS. The SaaS market could grow almost 10% every year to 2027 — and I think that’s a conservative estimate. The real rate limiter for SaaS businesses’ growth isn’t shipping software — it’s selling it.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.