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The Twenty Year Itch: My Last VC Investment Out of Brooklyn Bridge Ventures

This is going to be BIG.

Sometime in the next few weeks, I’ll complete my next investment. Last August, I passed the point at which I had spent literally half my entire life working in this asset class, having started at the General Motors pension fund doing institutional investments in venture funds and late-stage directs back in February of 2001.

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Investing in a More Inclusive Innovation Economy

Revolution

Since the beginning of modern venture capital investing — a relatively nascent asset class — the industry has been biased toward funding what it knows best: founders with familiar demographics (white, male) in familiar geographies (Silicon Valley).

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Should I Jump On That Bandwagon? (Angel Investing)

The Seraf Compass

The toughest moment in a new angel’s investing career: a very large round has lots of momentum – it has been expanded and is still over-subscribed.

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What Exactly Is An Angel, and Where Do They Invest?

The Seraf Compass

For a variety of reasons, the mainstream business press is writing more about angel investing than ever. Over the last couple decades, angel investing has become a more serious form of finance.

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12 Tips for Selling to the C-Suite

Members of the C-suite are the key decision-makers when it comes to making major investments in their organizations. That’s why every salesperson’s goal is to make their pitch directly to a senior executive—ideally, sooner rather than later.

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Seraf Toolbox: Modeling Tool for an Early Stage Investment Portfolio

The Seraf Compass

One of the biggest challenges faced by early stage investors is to assemble a portfolio of investments that in aggregate return more than 2 times the original amount invested in the total portfolio. In other words, for every dollar you invest in your portfolio, you want to get two dollars back over time.

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The Globalization Of Venture Capital Investing

A VC: Musings of a VC in NYC

When I look at all of the opportunities we are currently considering plus all of the investments we have made this year to date, what stands out most to me is the location of the founders and teams. And very little of it is in western Europe where most of our non-US investing has been for the last decade.

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How ZoomInfo Enhances Your Database Management Strategy

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. It involves finding a data management provider that can append contacts with correct information — in real-time.

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How Intent Data Helps Marketers Convert A-List Accounts

Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. We’re here to tell you there’s a better way.

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A Proven Guide to Recruiting Passive Candidates

It's important to also invest in building a passive candidate pipeline. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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The Definitive Guide to Embedded Analytics

It will also illustrate how to select the right solution and what investments are required for success. The Definitive Guide to Embedded Analytics is designed to answer any and all questions you have about the topic. It will show you what embedded analytics are and how they can help your company.

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Your Guide to Using Conversational Marketing to Drive Demand Generation

Studies show the return on investment (ROI) of conversational marketing helps your marketing team drive revenue. Whether it’s a business deal or a personal connection, they are a driving force to solidify a foundation of trust. According to Bold 360, “81 percent of B2B buyers have left a page because they didn’t want to fill out a form.”.

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

More organizations are investing in B2B sales and marketing intelligence solutions. Check out this latest report to gain insight into best practices (and benefits) for B2B data management including how: Automating tasks and improving data quality would increase sales staff satisfaction and productivity.

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The Definitive Guide to Dashboard Design

Great dashboards lead to richer user experiences and significant return on investment (ROI), while poorly designed dashboards distract users, suppress adoption, and can even tarnish your project or brand. Dashboard design can mean the difference between users excitedly embracing your product or ignoring it altogether.