article thumbnail

CEOs and Entrepreneurs Can’t “Own” Strategy: Implementing a Collaborative Approach

Entrepreneurs' Organization

I sat down with three business leaders last week to interview them about how they handle strategy. I started the session by asking, “Who owns your company’s strategy?” But in my opinion, they are not the best one(s) to own how the company gets there — in other words, strategy. ” All three replied they did.

article thumbnail

Charting a Course: Building a Winning VC Fund Strategy [Part II]

The Seraf Compass

In Part I of this article we discussed several key concepts of fund investment strategy and how funds are categorized, whether it be by industry, geography, stage, specialty (e.g. Now let's take a closer look at capital allocation strategy and the life cycle of a venture fund. social impact, corporate, etc.) or some other criteria.

VC 339

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

12 Strategies for Boosting Team Productivity in Startups

Startup Blogpost

12 Strategies for Boosting Team Productivity in Startups To help startups boost their team productivity, we’ve gathered twelve insightful strategies from top founders, CEOs, and managers. In order to maintain order and still be efficient, there are a few strategies you can consider: Set clear goals and expectations.

startup 89
article thumbnail

Expanding the Possibility of Play: Scopely’s Winning Strategy


The resulting strategy: experiences center around compelling narratives, innovative interactive elements, and regular updates based on player feedback and analytics. A highly engaged user base has enabled Scopely to maintain exceptional retention levels and drive user monetization within its free-to-play platform.

strategy 130
article thumbnail

ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

article thumbnail

5 Strategies for Startups Navigating an Uncertain Supply Chain

Venture Well

The post 5 Strategies for Startups Navigating an Uncertain Supply Chain appeared first on VentureWell. Our experts offer five tips to help early-stage startups manage global supply chain disruptions.

startup 264
article thumbnail

Culture Eats Strategy for Breakfast

Entrepreneurs' Organization

It is mind-boggling how much time and money is invested in “strategy” at many companies—with some larger organizations even hiring a full-time person or team to oversee “strategy and innovation.” While commendable, this effort to invest in strategy doesn’t work unless the company also focuses on culture. Energy is infectious.

culture 241
article thumbnail

2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

article thumbnail

7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

In this guide, we’ll walk through how streaming real-time intent data can supercharge your ABM strategy, including: How streaming real-time intent works The benefits of real-time intent in your ABM strategy How you can box out the competition Learn how capturing buyers’ search behavior in real time can shorten your sales cycle.

article thumbnail

Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. You’ll learn the best growth strategies to: Get your sales and marketing teams aligned. Define and agree on “qualified leads”. Level up your marketing automation. Prepare your organization for automation with AI.

article thumbnail

What We Learned From Our Own Data-Driven ABM Strategy

However, ABM practitioners have evolved the strategy from development to implementation. Instead of wading through a series of vague “how-to kick-start your ABM strategy!” ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy.

article thumbnail

Marketing-Led Post-COVID-19 Growth Strategies

In this eBook, we’ll discuss leading strategies to create a marketing-led growth strategy for 2021 and beyond, including: Positioning your organization for automation. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

article thumbnail

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

article thumbnail

Data-Driven Marketing 101

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Understanding marketing strategy & performance. Here’s what’s covered: How data-driven marketing drives the customer experience. The most challenging obstacles to data-driven marketing success.

article thumbnail

Best Practices for Accelerating the Sales Process

Think about it: with outbound prospecting, requests from management, scheduled demos, and inbound calls, chaos can quickly work its way into your strategy, deeming a “speed wins” selling mentality downright ineffective. This eBook takes a look at three headache-free strategies you can employ today to accelerate selling the right way.