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Retro: My Favorite Blog Post on Raising VC

Both Sides of the Table

On December 2nd, 2006 I wrote the blog post published later in this post when I was CEO of startup Koral about my experiences in pitching VCs. After my company was acquired by Salesforce.com I was asked to stop blogging and they took over my blog as an asset in the sale of the company. My blog was wiped out.

VC 274
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Not All SEO Problems Are Easy to Solve

Entrepreneurs' Organization

Contributed by Jackie Carrillo, a content coordinator and contributor who writes on technology, marketing, business management and education. . Google deploys digital spiders to crawl the web looking for new pages and content, and then the search engine indexes those new pages, or adds them to it search capabilities.

strategy 196
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Business podcasts: The ultimate guide to starting yours

Entrepreneurs' Organization

Investing in a podcast can be worthwhile, but your organization needs to answer this question before you start: Does a podcast make sense within the whole of your marketing strategy? Think of podcasting like long-term marketing. But this typically comes with a hefty price tag. Are you able to commit to it? Choose a show style.

mix-use 249
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I guess let’s file this under sales & marketing advice. I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. What should you blog about?

advice 286
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What Are the Most Common SEO Errors on E-commerce Websites?

Startup Blogpost

Natalia Brzezinska, Marketing & Outreach Manager, UK Passport Photo Obsessing Over Ranking SEO for e-commerce, despite what many marketers will tell you, being on the top page of search results isn’t the goal; it’s all about driving traffic that converts into purchases.

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B2B email marketing: Proven strategies and examples

The Zapier Blog

I'd been working in email marketing for quite a while before I took on my first B2B campaign. What I didn't realize is that minor tweaks to generalized email marketing tactics aren't enough to create a successful B2B campaign.

strategy 111
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6 Ways to Sell Your Business on Social Media

Young Leaders of the Americas Initiative

This makes it a great way to market your visually pleasing products to an audience that is seeking arts, craft ideas, and photography. If a potential customer takes a quick glance at your Instagram, they should be able to tell exactly who you’re marketing to and what your product or service is. Consider Etsy and Pinterest accounts.

media 189