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The Complete Guide to SaaS Pricing Strategy

Tomasz Tunguz

Contract Length Many SaaS startups launch with monthly pricing which encourages customers to try the product and engenders demand. At some point, most SaaS startups switch to annual contracts for three reasons. How about a 50 person SaaS company? Veblen Goods in SaaS Veblen goods defy traditional pricing theory.

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Parafin Transforming Delivery of Small Business Financial Services Closes $100M Series C

American Entrepreneurship

Its embedded infrastructure powers financial services for marketplaces, vertical SaaS, and payment platforms. The two co-founders leveraged their tech backgrounds to pursue an entrepreneurial opportunity. Incumbent methods systematically bias against women- and minority-owned businesses. and Canada.

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Israeli fintech Personetics raises $85M for tools to help incumbents personalize banking services to compete with neobanks

TechCrunch

Today a startup that is building tools to help incumbent address this challenge is announcing a round of funding on the back of a lot of demand for its services. “T hey are seeing the impact of the alternatives,” he said, with the migration away from the incumbents happening gradually. That’s a common thing.”

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FintechOS nabs $60M for a low-code approach to modernizing legacy banking and insurance services

TechCrunch

“Challenger” startups in banking and insurance have upended their industries, and picked up significant business, by building more customer-friendly tools and services — more personalized, easier to access and usually competitively priced — than those typically provided by their bigger, incumbent rivals.

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Citi backs Crowdz, a Pipe competitor that just raised $10M for its blockchain-powered invoice financing marketplace

TechCrunch

Specifically, its latest offering is designed to serve subscription, membership and SaaS (software-as-a-service) service companies. For its part, Pipe came out of the gate with the same SaaS focus but has since expanded to working with non-SaaS companies as well.

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Parafin Transforming Delivery of Small Business Financial Services Closes $100M Series C

American Entrepreneurship

Its embedded infrastructure powers financial services for marketplaces, vertical SaaS, and payment platforms. The two co-founders leveraged their tech backgrounds to pursue an entrepreneurial opportunity. Incumbent methods systematically bias against women- and minority-owned businesses. and Canada.

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Trends in Early Stage SaaS Fundraising Market of 2016

Tomasz Tunguz

About $1B has been invested in early stage SaaS startups as of November 1. If we compare these trends to the total aggregate market capitalization of public SaaS companies by buyer, we observe a few interesting patterns. This operations category hints at the rising importance in the fundraising market of vertical SaaS companies.

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