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5 Effective Inbound Marketing Strategies to Nurture in 2024 

Entrepreneurs' Organization

However, as with everything in business, the right strategies constantly change (even when the fundamentals stay the same). Identifying which digital marketing strategies will move the needle from so many viral trends is a real challenge: Is video marketing content as effective as they say?

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B2B email marketing: Proven strategies and examples

The Zapier Blog

If you're a beginner learning the ropes or a veteran B2C marketer making the shift, trying to work with anything other than a purpose-built B2B email marketing strategy is a recipe for disaster. 6 key strategies for designing a B2B email campaign You get it: B2C or generalized email strategies are a no-go for your B2B campaign.

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Indian edtech giant Byju’s changes sales strategy in key revamp

TechCrunch

Byju’s has made a key change in its sales strategy, moving away from a business practice that attracted the edtech giant criticism over the years. The Covid helped increase the category awareness of online education learning and brand awareness of Byju’s. Plus we now have multiple products. With inside sales, location is not a barrier.

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The product-led growth behind edtech’s most downloaded app

TechCrunch

So it replaced top-down curriculums with analytics-driven growth strategies, becoming consumed by an ethos that has more recently been dubbed product-led growth. Duolingo, for example, has taken this model and found ways to embed engagement hooks, pockets of joy and addictive education features within its core app.

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Use This Ultimate Growth Strategy to Get Your First 100,000 App Users

StartupNation

Even if you’ve landed on a winning idea for a new app, you’ll need a strategy to get downloads and regular, sustained usage in a highly competitive market. Here’s a growth strategy that’s proven to work in the competitive app market: Develop an app you would use. Related: Building a Mobile App? Provide value.

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Smart Hustle Wishes You Happy New Year and Rocking Success in 2022

Smart Hustle Magazine

For the past year, we’ve done our best to serve you and provide inspiration and education to help you START and GROW your business! At Smart Hustle, we inspire, motivate, and educate small biz owners to realize their dreams. Business Strategies That Can Make Difference in 2022. Happy New Year from Smart Hustle!

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SoftBank-backed Korean edtech startup Riiid acquires Langoo, expands in Japan  

TechCrunch

million users downloaded the Riiid Tutor app in South Korea and Japan. When it launched in April 2019 in Japan, the Riiid Tutor app took the top ranking in sales among education applications in Android within the first week of its release. . The company expects to address local remote learning and education in the market.

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