Remove categories category-creation
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The Great Game of Risk Played in Category Creation, and Why the Winning Strategy is Aggression

Tomasz Tunguz

Suppose you’ve started a company that’s creating a category. Do you spend aggressively to create the category or conserve capital, knowing education will take time? New categories form at unpredictable rates because each market has distinct nuances. I’ve watched buyers in new categories. Product matters.

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The White Collar Revolution

Tomasz Tunguz

Reviewing the BLS’ data on employment for white collar work, I aggregated the data to these categories. Powerpoint creation, data analysis Lawyers 0.8 Powerpoint creation, data analysis Lawyers 0.8 The major areas of AI innovation automate white-collar work. Computer adaptive instruction & testing Engineers 1.73

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The business model of the future

Entrepreneurs' Organization

Second, interaction field companies build a network of interactions, an architecture and governance rules in such as way that enables an entire industry or several industries to solve multiple consumer problems, industry or category problems and societal problems. Fourth, interaction field companies enable sharing of value creation.

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Understanding Changes in the Software & Venture Capital Industries

Both Sides of the Table

And many more individuals that I respect are switching from investing as individuals to fund structures to invest in this category like Aydin Senkut (Felicis Ventures), John Frankel (ff Venture Capital), Manu Kumar (K9 Ventures), Chris Sacca (lowercase capital), Dave McClure (500 Startups) and many more.

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Want to Start a Technology Company in LA?

Both Sides of the Table

The whole category of “sponsored search&# came from a successful LA company, Overture. (my In these last two categories LA has as much of an advantage as any other market. In content creation we definitely have assets other markets don’t have. But it’s more atypical for investors located in this market.

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How the Seed-Stage VC Trend Began, The Downsides of Unicorns & Much More

Both Sides of the Table

If you want to understand the software trend that drove the creation of the seed-stage VC phenomenon I wrote about it that linked blog post but in short: cloud computing drove down the cost to create startups enabling a new category of investor. And some angels running around like Reid Hoffman & Keith Rabois. But not many others.

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The Strategic Importance of Competition

Tomasz Tunguz

Let’s say you’re creating a category. How do you do this when creating a new category? Recently, SaaS Office Hours at Redpoint had the privilege of chatting with Nick Mehta and Anthony Kennada about the way they created a category with customer success. In effect, they pool their capital to create the category.

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