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While traditional marketing methods and GTM (go-to-market) motions continue to be used, there’s a new strategy you can tap into — the branded podcast. Podcasts have a lot of upside for marketers. Let’s explore this trend in detail, from what a branded podcast is, to examples of how companies use them to connect with their audiences.
Dave Will, an EO Boston member, is the host of the EO 360° podcast. Dave and Kevin’s podcast discussion centers around providing tips for businesses that want to start a podcast that is compelling and entertaining—and ultimately, impacts business. Ask: Should I start a podcast? What’s your podcast “why”?
When I first launched my podcast, The Fractional C-Suite Retreat, I had no idea what would come from it. The actual process of making a podcast is surprisingly straightforward. The three key ingredients: a computer to record the podcast, a good microphone to capture your voice, and a software program to edit your audio.
Based on conversations with leading impact investors, we compiled a list of books and podcasts that will further inform and keep you up to date on the impact investing world.
Michelle Zatlyn is the co-founder and COO of our former portfolio and now public company Cloudflare ( NYSE: NET ). In this conversation she did with the Gotham Gal a few weeks ago, she talks about how she and her co-founder Matthew decided to work on cybersecurity versus many other ideas they had.
On the Beyond the Prompt podcast, he shared insights that resonated with my own journey in integrating AI into business processes. Why This Matters for Business Leaders As David emphasized in the podcast, the real value of AI isn’t in replacing human decision-making but in enhancing it.
Te Puna Umanga/Venture Taranaki’s PowerUp podcast is back with the release of the first three episodes of the latest six-part series that celebrates the prominent Taranaki entrepreneurs and innovators who are leaving their mark on the world. And, since speaking on the podcast Elliot also has now secured a partnership with Google.
Te Puna Umanga/Venture Taranaki has now released the final three episodes of PowerUp Podcast , Season Three, hosted by long time business advocate David Downs. It’s one thing to listen to podcasts, but what about producing them? Hannah Hunt, Roar Collective.
Jeremy Lam kindly interviewed me for the Swif podcast. We discussed the work PixelEdge does to help business services firms increase their EBITDA and disrupt competitors.
What better way to recognize these hard-working innovators than by showcasing female founders who have been featured on EO’s Wonder podcast ? Host and EO member Kalika Yap launched the podcast as a way to share stories that empower women entrepreneurs to change the world.
Hildie’s Botonica, and host of The Alexi Cashen Podcast. First, the “Alexi Cashen Podcast” series in 2020. I interview female entrepreneurs and industry innovators on my podcast, discussing their careers, industry trends and businesses. percent by February 2021. This year, I also launched St.
Content you create, interviews, podcasts, speaking engagements, survey data you research and disseminate, events, engagement over social media. How many times can you repeat that, and where, and who can you get to repeat it for you? What relationships does this VC have that can help reinforce the message?
Podcast clips. The same goes for pulling bits from podcasts, webinars and your FAQ page. Expand your podcast reach with video clips. If you have a podcast or someone from your company is a guest on a podcast, use that content to create videos. Listicle blog posts. FAQ answers. Product use case videos.
Founder podcasts and interviews are a great resource for launch hacks. These classes get listed in various class directories and resources for parentscertainly in more spaces than a traditional product advertisement would reach. There are lots more ideas to be had.
” This podcast with Brian Armstrong , founder and CEO of Coinbase, another public company where I am on the Board and a large shareholder, is a good example of that. But if you want to see what I am talking about with founder-led businesses, there are a few conversations in this podcast I would direct you to.
Podcasts have emerged as a major new category in media/entertainment/news/education etc. We have seen huge deals for big podcast hosts like Bill Simmons and Joe Rogan, both of whom did transactions with Spotify for nine-figure amounts. This is when a podcast host reads out an advertisement on the show. Or so it seems.
Don’t be afraid to experiment, don’t be afraid to try something new – unless you’re really excited about podcasting and have a novel idea on how to break through the noise, it’s not worth doing. What are, in my mind, some examples of needle magnet strategies that exist today?
Sparkyard in Fort Worth, Texas shares exciting events, resources, recent blog posts and their podcasts in their monthly newsletter. Cameron Cushman is director of innovation ecosystems at UNT Health Science Center/Sparkyard and is host of the Innovate Fort Worth Podcast.
The resulting speech styles are used in podcasts, narrations, storytelling, and business conversation, of which the latter entails state-of-the-art voice cloning across multiple languages and accents. Now the low-latency models are readily available through text-to-speech APIs. PlayAI provides a growing range of capabilities. Its Play 3.0
Subscribe on Apple podcasts , Spotify , iHeart Radio or wherever you get your podcasts. Would I attend another ADC which focussed on other topics? Absolutely!” Listen to Board Matters Season 3, Episode 2 to hear more from Maria King. The post Bringing startup expertise to the boardroom appeared first on NZ Entrepreneur Magazine.
By Charles LaCalle , Director of Sourcing at Dreamit Ventures Subscribe to Dreamit’s Podcast on Apple , Google Podcasts , or Spotify Learn more about Dreamit Urbantech, a growth-focused program for real estate and construction tech startups with revenue, pilots, or early product-market fit.
Contributed by Mike Malatesta , an entrepreneur, author, investor and podcast host who was a recent guest on the EO 360 podcast with host Dave Will. Self is a misunderstood word. Not because it’s particularly challenging to define. It’s just a way to designate one person as an individual, apart from anyone else.
The Fields Where Creators Have Key Roles Content Creators produce videos, blogs, podcasts, and other media content such as YouTubers, TikTok influencers, streamers (on social platforms like Twitch), and bloggers. Software and app developers design and build digital tools, apps, or software.
We discussed many things in this great 54-minute interview which you can also listen to on SoundCloud or more importantly subscribe to the podcast and follow the podcast on Twitter (where we also post short clips & behind the scenes stuff). If you get a chance to watch or listen on podcast I know you won’t regret it.
Maybe you’d rather do a podcast or a video series. Well, at 125 words per minute, 48 minutes of podcasting will net you a chapter. Of course, not all of the minutes in a podcast are dense content… you’ve got intros, outros, commercials, etc… and don’t forget tangents. Maybe you’re not much of a writer at all.
Our family’s public charity, Gotham Gives , has been funding the work we do in K12 Computer Science Education in NYC for the last decade and a month or so ago, the Gotham Gal recorded a podcast with Mike talking about the early days of our journey into K12 Computer Science, how we met, and what transpired.
By Elliot Levy , Healthtech Associate at Dreamit Ventures Subscribe to Dreamit’s Podcast on Apple , Google Podcasts , or Spotify. The Yosi platform addresses short term response and helps hospitals redesign waiting rooms for the future.
I am certain that an AI can produce a podcast or video of me saying something I did not say and would not say. It will be easier for a student to prompt ChatGPT to write the essay than to write it themselves. It is not just language models that are making huge advances. AIs can produce incredible audio and video as well.
This week Bolster launched a daily short (5min) podcast and email with actionable insights and advice from founders, operators, and investors. The daily email contains a short pull quote from the daily podcast which in and of itself is quite useful but is also a prompt to spend five minutes and watch or listen to the daily podcast.
Amanda hosts the Event UP Podcast to share best practices for hosting memorable events. Drawing from the insights of seasoned professionals in the event industry, here are seven transformative tips from the podcast to help elevate your upcoming events to new heights. How do you captivate attendees and leave a lasting impression?
a best-selling author, counselor, executive coach, speaker, podcast, radio and television host, and sports psychology coach. David was a recent guest on the EO 360° podcast discussing mindset and addiction. Contributed to EO by David Essel , M.S.,
By Elliot Levy , Healthtech Associate at Dreamit Ventures Subscribe to Dreamit’s Podcast on Apple , Google Podcasts , or Spotify. Check out this #DreamitDose and accompanying blog post on the most important question you should be asking investors after you pitch. Are you working on an Urbantech, Securetech, or Healthtech startup?
Whether it’s an insight about a key problem, an amazing book or podcast share, a vendor referral, a parenting strategy, a key relationship introduction, or one of dozens of other ways we create value together. What is the latest book or podcast you loved, and why? As we know, when two EO members connect, value is immediately created.
Colin Godby, CEO of Dust Moto, a guest on the podcast se ries Experienced Voices , shared the factors he considered when assembling his founding team to launch an innovative electric dirt bike. A well-balanced founding team is critical for laying the business foundation and also navigating the challenges that arise in the early stages.
I regularly consult my board while driving or walking, making productive use of time that would otherwise be spent just listening to music or podcasts. Speaking with your board out loud and hearing their responses transforms the experience from reading text to something much closer to a real advisory meeting.
Craig shared her military and entrepreneurial journeys on the podcast series E xperienced Voices. Craig benefitted from several government programs focusing on veterans, women, minorities and small business. Those in The Fund’s portfolio of groundbreaking companies have the potential to reach similar heights.
He was also a recent guest on the EO 360° podcast. He is also the founder and CEO of Madoff Productions , a film company that produces award-winning commercials, web content, music videos and documentaries. Madoff’s book, Creative Careers: Making a Living with Your Ideas , is available at Amazon.
They can be on video or in an audio podcast or just written. It can be a highly produced podcast that also posts the live video recordings, or you could just do TikTok selfie videos on your way back from taking your kids to school every day. They’re great for career changers or for whom originating new material might be difficult.
A single interesting podcast interview can hook an investor’s attention and running a show can excellent excuse for connecting with high level stakeholders. When you’re starting out, much of the value of doing things like podcasts isn’t necessarily in the building of a big following—although that can happen over time.
By Alana Hill , Securetech Associate at Dreamit Ventures Subscribe to Dreamit’s Podcast on Apple , Google Podcasts , or Spotify ?. In a time of budget cuts and uncertainty, provocation-based sales helps you show that your product is not just nice to have, but essential.
On her podcast, Systems Simplified , Adi interviewed Camela Thompson , Marketing VP at Caliber Mind, who is an expert in systematizing vital sales and marketing functions, including client follow-up. This has allowed her to produce a fantastic podcast, The RMR Podcast. Why are processes important?
Contributed by Dr. Gleb Tsipursky , an internationally-renowned thought leader in future-proofing and cognitive bias risk management and an EO 360° podcast guest. We asked Dr. Tsipursky to explain how companies can help employees adapt and thrive to hybrid return-to-office scenarios.
In addition to leading at Nicework, Ross Drake is a speaker, part-time lecturer and host of a few podcasts—including a podcast with fellow EO South Africa member Rich Mulholland called RadEO. . In the spirit of EO together. Onward and upward. Download the report here. .
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