Why Pricing and Packaging Matters More When You’re Launching Your Second Product
Andreessen Horowitz
JUNE 6, 2024
A strong multiproduct strategy is a cornerstone of a credible growth story for any scaling B2B company. Agents” referred to members of IT, legal, or customer support teams who had permission to create, update, and close tickets. To more effectively monetize this new customer segment, Atlassian created a new pricing metric: per agent.
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