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The Complete Guide to SaaS Pricing Strategy

Tomasz Tunguz

Price low to minimize adoption friction, grow quickly, and then move up-market after developing broad adoption. Skimming is less common in the software world because few startups develop a product at launch that will be accepted by the most sophisticated customers (and those willing to pay prices that generate the greatest margin).

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How to Communicate Impact Metrics to Investors

StartupNation

At Spectup, we’ve since helped numerous startups develop similar metrics-driven narratives for their investor presentations. One of our team members developed a particularly effective template that breaks down complex metrics into clear, visual stories – it’s been a game-changer for our clients.

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TechCrunch+ roundup: SaaS success stats, leveraging ad tech chaos, 2022 layoff trends

TechCrunch

According to a report by Capchase comparing more than 400 SaaS startups to unicorns that reached the public markets in the last two years, the top performers “are handily beating the ‘Rule of 40,'” reports Kyle Wiggers. According to its findings, SaaS founders should target at least 80% and aim to surpass 110%.

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Sanity, a platform to build and manage content flows on sites, raises $9.3M from Ev Williams, Threshold and more

TechCrunch

A startup called Sanity has built a platform to help businesses (and their people) do that more easily with a SaaS platform that lets developers create code and systems to manage content. million to fuel its growth. ” It is not the only company in this wider area getting a lot of attention.

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How to Package and Price Embedded Analytics

This framework explains how application enhancements can extend your product offerings. Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? Brought to you by Logi Analytics.

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This freshly funded startup spun out of a student-run Stanford investment club

TechCrunch

The company says that it provides interested clubs with the back office framework, legal and tax support and has a platform where leaders can look for capital raise opportunities, meet other members and manage portfolios. PIN wants to replicate the Stanford 2020 story for other community-based ventures.

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After bootstrapping since 2002, Articulate raises $1.5B on $3.75B valuation

TechCrunch

But Articulate , a SaaS training and development platform, is not your typical company and today it announced a whopping $1.5 “Our software enables organizations to develop, deliver, and analyze online training that is engaging and effective for enterprises and SMBs,” Schwartz explained. billion investment on a $3.75