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How to Communicate Impact Metrics to Investors

StartupNation

Niclas Schlopsna , Managing Consultant and CEO, spectup Align Metrics with Investor Priorities Investors don’t want a spreadsheet—they want to understand why your numbers matter. That bridged the trust gap between SaaS claims and clinical reality. Outcome: Oversubscribed round (+40% over target) closed in six weeks.

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How Startups Can Adapt to Evolving Cybersecurity Threats

StartupNation

Serbay Arda Ayzit , Founder, Insightus Consulting Shift to Zero-Trust Architecture We shifted from traditional perimeter-based security to a zero-trust architecture. Businesses today rely heavily on a growing ecosystem of vendors, SaaS platforms, and API-driven services. Ryan Drake , President, NetTech Consultants, Inc.

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Leave Common Approaches to Average Players: Insights from Belkins Founder Vladyslav Podoliako

Jason Malki

Vlad isnt just your average founderhes a serial entrepreneur, investor, and someone whos spent over a decade building successful service companies and SaaS startups in SalesTech andMarTech. Look for someone with street smarts in your niche who can bring more than just money to the table, consult you, or even promote you among their followers.

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Shaping the Future of Work: How Founder Zach Wright and Grapevine Are Redefining the Modern Office

Jason Malki

This question guided me through my Psychology degree, my capstone project, and every role I’ve taken on — from staffing to management consulting to operations. I’ve always been driven by one big question: What motivates people at work, and how can we make work better? First, I loved remote work.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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Bootstrapped CPC rule of thumb: ARPU/25

A Smart Bear: Longform

1 The correct version also includes multiplying by Gross Profit Margin, i.e. the cost to serve customers, which for SaaS is tech support, server infrastructure, and payment fees. ” Growing, funded SaaS companies who treat CAC with respect often commonly target CAC = LTV / 3. So how big can CAC be before it’s “too big?”

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The 9 best pay-per-click (PPC) tools to optimize your ad spend in 2025

The Zapier Blog

But if you're an agency or consultant juggling multiple sizable accounts, it's well worth the investment to elevate your efficiency and client services. Its Google Ads Advisor acts as an automated strategy consultant. The real draw, however, isn't its market share but the elaborate suite of tools it offers.