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Together We Grow: 11 Expert tips for scaling a SaaS business

Entrepreneurs' Organization

Business challenge: Scaling a SaaS business. Dan’s professional IT services consultancy developed a SaaS product and now wants to grow and scale the product—but has little experience in marketing or selling SaaS products. Leverage vertical SaaS benchmark and ratio studies. Do this repeatedly and early.

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Which software consultants do startups love to work with?

TechCrunch

Outsourcing engineering has become more common in recent years, so we’re starting a new initiative to profile the software consultants who startups love to work with the most. ” The software development agency has worked on more than 350 digital products since its founding in 2009, for startups of all sizes.

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SaaS leaders: Use customer insights to accelerate growth during a downturn

TechCrunch

Many startups are feeling the pressure in today’s uncertain economic climate, but for SaaS companies, the next 12 months could present major opportunities for growth: 70% of small and mid-size businesses (SMBs) globally are reporting higher investments in technology this year, according to Gartner Digital Markets.

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The 15 Best Strategies for Developing New Business in a Crowded Market

Startup Blogpost

The 15 Best Strategies for Developing New Business in a Crowded Market In the quest to uncover effective strategies for developing new businesses in a crowded market, we turned to fifteen Founders and CEOs for their tried-and-true tactics. In SaaS, it’s not much different. Figure out where your audience congregates.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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This early-stage marketing expert says ‘B2B SaaS is actually very, very cool now’

TechCrunch

British consultant Lucy Heskins knows firsthand how overwhelming that can be, which is why her services can both replace and complement early in-house marketing staff. How do you collaborate with the startups you work with as a consultant? How do your roles as an employee and as a consultant nourish each other? It’s tough.

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Layoffs spell opportunity for some fintech startups

TechCrunch

Stay tuned, and please feel free to share with anyone looking for a new opportunity! In this TechCrunch+ piece , Amsterdam-based Grant Easterbrook (fintech consultant and co-founder of Dream Forward) focuses “on fintech ideas that received some degree of initial hype and momentum, but ultimately did not live up to their promise.”