NZ Entrepreneur

DECEMBER 17, 2024

Tomorrow is a full service creative agency that specialises in helping businesses launch, scale or reposition through their brand and digital experiences. While for mature business we help them reposition to align with a new strategy or to better reflect who they are and what they do. We do through a brand refresh or full rebrand.

support

StartupNation

JULY 22, 2025

We dug into the research and saw clearly how many professionals search daily for support with career coaching, positioning, resumes, interviews, LinkedIn presence, and job search strategy. I wrote things like: freedom, creativity, intellectual stimulation, writing, psychology. But more than numbers, we saw a gap in quality.

entrepreneurs

The Zapier Blog

JUNE 25, 2025

I tried every productivity hack in the book, but the constant switching between "client mode" and "personal brand mode" was burning me out. For example, I asked the AI to draft a post about content strategy lessons using the "Things I wish I knew earlier" format, which saved me 20 minutes of staring at a blank page.

strategy

Campaign Monitor

MAY 30, 2025

Creative Account Manager (G2) Try Campaign Monitor Instead → ✓ 30 days free ✓ No card required 2) Mailchimp – Decent for small and mid-sized businesses 4.4/5 Creative Account Manager (G2) Try Campaign Monitor Instead → ✓ 30 days free ✓ No card required 2) Mailchimp – Decent for small and mid-sized businesses 4.4/5

support

The Zapier Blog

JULY 10, 2025

Do more with TikTok's Lead Generation Automate lead tracking Whether you're a B2B marketer or content creator ready to turn TikTok into a revenue machine, you need to understand how to get the most out of your TikTok marketing strategy. Test multiple creatives with different hooks, lengths, or styles to see what resonates.

media

Entrepreneurs' Organization

MAY 5, 2021

All are examples of creative thinking to solve problems. Entrepreneurship is a creative activity. Those of us working from home faced the challenge of how to be creative, productive and keep our businesses alive. Being in quarantine can offer opportunities for creative entrepreneurs, despite the challenges it forces upon you.

creativity

Both Sides of the Table

NOVEMBER 20, 2012

I have my best creative break-throughs this way. I’ve talked in the past about how I manage my own creative process. If you struggle to find moments of creativity you might read that post. I also have huge creative spurts when I run. Or I will get some good time in at a hotel just zoning out and thinking.

creativity

Both Sides of the Table

OCTOBER 31, 2015

Many people with ADD don’t work well in corporations & with bureaucracy, people with ADD have a bias towards action, people with ADD often speak up & take action and have strong bursts of creativity. Procrastination can be Channeled into Creativity – Yes, I’m a procrastinator. ADD can be a blessing.

creativity

Entrepreneurs' Organization

MARCH 27, 2024

Have you seen the new study in Nature that “conclusively proves” remote work harms innovation and creativity? I teach clients how to integrate generative AI into the creative process. Generative AI revolutionizes the brainstorming process, suggesting ideas, offering data-driven insights, and playing devil’s advocate.

innovation

Entrepreneurs' Organization

DECEMBER 9, 2020

With most in-person events currently paused, here’s how one EO chapter is using a creative approach to make 150+ “micro-collisions” among members to drive relationships and value. That member shares available times or an automatic booking link to schedule the call. What is the latest book or podcast you loved, and why?

networking

AsiaTechDaily

OCTOBER 25, 2023

In the epicenter of tech, where innovation thrives, Alex Luce bridges materials science and venture capital, carving a niche as a Partner at Creative Ventures. “Finally, I wound up here at Creative Ventures, where we have a small but incredibly nimble team.

creativity

Both Sides of the Table

OCTOBER 8, 2014

So much so that if you read Ken Auletta’s wonderful book “ Googled ” you’ll see that Larry and Sergey had for years stated they would never do paid search results. No less than Fred Wilson has credited Carlota’s work with having a major influence on his investment strategy at USV.

entrepreneurs

Both Sides of the Table

JUNE 28, 2011

Venture capital is in the process of its own creative destruction with new market entrants and new models of innovation at the precise moment that our industry itself is contracting. That little online book company. Specifically, Amazon has changed our entire industry in profound ways often not attributed strongly enough to them.

venture capital

StartupNation

JANUARY 6, 2021

How might you create a prolific content strategy which resonates with your audience at a higher level? Start by offering something of value for free to your potential audience in exchange for an email address, such as a discount coupon for your products, a free e-book, workbook, or even a free trial period for your service.

peer-to-peer

Both Sides of the Table

JANUARY 31, 2010

I always tell people that if you’re not creative in how you tell stories the simplest way to do so is by telling “a day in the life&# of your potential user. She wrote the book that inspired the way that people at McKinsey and Accenture do presentations. But seriously her book is spot on.

advice

NZ Entrepreneur

JUNE 5, 2019

In my opinion, companies are either far too focused on the end sale or the conversion campaign, or they’re on the other end of the spectrum and are only worried about the brand and feel-good creative. So should your digital strategy be focused on driving leads or building your brand? Sales and brand. Do (engage and purchase).

strategy

Both Sides of the Table

NOVEMBER 14, 2017

This financial leader could well have come through the finance org at another startup or at a larger company but they often also can come from strategy consulting (Bain, BCG or McKinsey) or through investment banking (Goldman Sachs, Morgan Stanley, etc.).

innovation

Smart Hustle Magazine

JANUARY 1, 2022

Business Strategies That Can Make Difference in 2022. Here are some business strategies for the new year you can implement to boost growth: 1- Having a Clever Pricing Strategy. Here are some business strategies for the new year you can implement to boost growth: 1- Having a Clever Pricing Strategy. Overspending.

strategy

StartupNation

FEBRUARY 4, 2022

Having a sustainable and systematic customer acquisition strategy is an essential component of success for any organization, especially as a startup. If you have a product or service to sell, you need a customer acquisition strategy. A good strategy will help you grow in a targeted and cost-effective way to attract the right customers.

creativity

Entrepreneurs' Organization

JANUARY 10, 2024

It’s what comes after because that is the essence of your brand, according to Gerry O’Brion in his new book, They Buy Your Because. Use your logo and company graphics creatively to keep it interesting. How should they complete the sentence, “I would recommend [your company name] because __”?

collaboration

Startup Grind

AUGUST 13, 2018

Healthy living strategy comes with a smart plan too, you just need to focus on your pain points. But, once again - healthy living strategy is something that we all should focus on. Plan, Plan, And Plan No matter how busy you’re or how tough your timetable is healthy living strategy should be your to-do list at least thrice a week.

strategy

StartupNation

JANUARY 16, 2022

From automating mundane processes to satisfying changing customer demands, startups count on agility and creativity to see them through. While sharing informative content can be an effective part of any branding strategy, some entrepreneurs have designed an entire business around it. . Creative edtech solutions.

startup

StartupNation

NOVEMBER 3, 2020

In his newest book, “The Practice: Shipping Creative Work,” author and entrepreneur Seth Godin provides the roadmap for all creative people seeking to implement change in the world through their work. The Practice” is a little book packed with lots of wisdom. In the book, Seth teaches readers how to: Find their passion.

creativity

Tomasz Tunguz

MAY 5, 2018

Though capitalism’s “creative destruction” is highly beneficial for society, it precludes investment certainty…A truly great business must have an enduring “moat” that protects excellent returns on invested capital. They look to invest in “enduring businesses.” All investment is speculation.

strategy

StartupNation

DECEMBER 30, 2020

When that happens, unless you have an unusually large savings account, it’s time to get creative and independent. With more contract jobs available, you can turn your creative or technical skills into short-term jobs to help pay the bills. Related: Download StartupNation’s FREE COVID-19 E-Book! Overhead is low.

innovation

TechCrunch

MAY 3, 2021

million premium subscribers and $190 million in booked revenues in 2020. It has a popular and meme-ified mascot in the form of the owl Duo, a creative and engaging product, and ambitious plans for expansion.There’s just one key question in the midst of all those milestones: Does anyone actually learn a language using Duolingo? “I

education

TechCrunch

JULY 13, 2022

The main driver for me to go into music was reading a book called ‘Empire State of Mind’ about Jay-Z,” Mr. Eazi told TechCrunch on a call. “I Ajebutter22 , a Nigerian-based music artist and rapper whose real name is Akitoye Balogun, agrees with Mr Eazi’s philosophy of investing in creatives.

startup

Smart Hustle Magazine

APRIL 24, 2021

In the book, I brought in 50 business leaders to advise you on how to grow your business from your basic idea through to your eventual exit and summarized it into a step-by-step framework. Regardless of the outcome, be prepared with a strategy. Take a deep breath, and some useful advice.

startup

StartupNation

FEBRUARY 25, 2021

He read a New York Times article on the adult coloring book craze, and thought, “I could do this. That included the ideal platform to make it a subscription business, the right tool to create the coloring books. Nayo Partners, her company, provided strategic consulting for founders in creative businesses.

consulting

Entrepreneur's Handbook

APRIL 24, 2023

Mix and match, combine, and get creative with the following event monetization strategies to maximize the earnings from your online event.‍ A ticket strategy to keep in mind is to offer several ticket options: the average number of paid tickets at Hopin event that offers paid options is 3.4 Sell online event tickets.

B2B marketing

Entrepreneurs' Organization

OCTOBER 19, 2018

My strengths as chief executive officer (CEO) of RegioHelden were typical founder qualities: I was good at designing an MVP , persuading customers and employees, raising money and defining an overall vision and strategy. Some of my greatest assets were qualities like willpower, curiosity, creativity and impatience.

board

TechCrunch

NOVEMBER 14, 2021

Joe Hellerstein is co-founder and chief strategy officer of Trifacta and the Jim Gray Chair of Computer Science at UC Berkeley. The poking around remains creative work because the space of ways to use the data is just so big and the metrics of what success looks like are so varied. Joe Hellerstein. Contributor. Share on Twitter.

founder

StartupNation

DECEMBER 19, 2020

“In times of crisis, it’s imperative for startups to build a solid analytics strategy to understand how their businesses are functioning at a granular level. Strategy and messaging will certainly need to correspond to the times. The COVID-19 pandemic struck us hard and completely derailed our expansion strategy for 2020.

strategy

TechCrunch

FEBRUARY 9, 2022

The company’s original focus was on offices as an asset class but has expanded over time to include any business that has a real estate strategy –– from healthcare clinics to retailers to warehouses. Tenants are in a phase of adaptation as they re-evaluate their real estate strategy, and thus their adoption of digital solutions,” he said.

real estate

Entrepreneur's Handbook

DECEMBER 17, 2021

Nowadays, we try to solve problems by negotiating; many books and experts still compare business to war. At other times, they just copy someone else’s strategy and try to implement it. Competition can drive creativity if we look at it healthily. Who’s the real enemy? But what does healthy competitiveness mean?

communities

TechCrunch

JULY 20, 2021

How do you think those qualities contribute to your success in working with startups and forming strategies? Marketing strategies that help find product-market fit are very different from acquiring your first 100 customers, which is very different from scaling your customer acquisition or lead generation. What value do they add?

founder

TechCrunch

OCTOBER 30, 2020

Outschool itself has surged over 2,000% in new bookings, and recently turned its first profit. Varsity Tutors’ strategy is one version of pod-based learning, which gained traction a few months ago as an alternative to traditional schooling. Suddenly, their work becomes optimized for venture-scale returns, not general education.

education