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7 Proven Inbound Marketing Tips to Grow Your Startup

StartupNation

Whether you’re selling online courses or other digital products, it’s a great strategy as it involves the customers finding you, and not the other way around. The good news? Today, you can easily create interesting videos online to promote your products using a video making tool. You can easily get started with video marketing.

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What is AI automation? And how your business can use it

The Zapier Blog

Get started Here, I'll explain what AI automation actually is, why it's useful, and how you can start using it to offload all the worst parts of your job, so you can focus on the human stuff. Benefits of AI automation You're probably already envisioning all the ways AI automation could make your life easier.

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Brevo vs. Mailchimp: Which is best? [2025]

The Zapier Blog

The brands with access to it get a golden opportunity to push news, offer new products, and start conversations that aren't possible in other channels. I dug deeper into both apps for this article, exploring how each one works in detail to help you choose between them.

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How breakthrough media coverage is driving brand growth for Kiwi SMEs

NZ Entrepreneur

A well-crafted media story, a thought leadership article in an industry publication, or a compelling presence on social media can be far more effective than a direct advertisement. PR helps SMEs to: Build credibility: Consumers are more likely to trust an article about your business in a reputable publication than a paid advertisement.

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14 TikTok marketing tips from successful accounts [2025]

The Zapier Blog

Social media platforms like TikTok are becoming the first port of call for product discovery. Instead of creating a social media strategy that drives users off the app and onto your website (which most platforms penalize brands for), TikTok lets brands upload their product catalog and tag products in their posts.

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Perplexity vs. ChatGPT: Which AI tool is better? [2025]

The Zapier Blog

A lot of AI chatbots all feel the same. Meet your new AI teammates Try Zapier Agents Instead of just being another chatbot, Perplexity is billed as an alternative to traditional search engines. It's gone from an interesting novelty to a highly capable productivity tool in a very short time. So I won't.

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22 custom Slack emoji we use every day at Zapier

The Zapier Blog

Make Slack a more productive place to work Automate Slack As a fully-remote company , reacji allow us to quickly respond to messages without creating unnecessarily long threads with "I agree" and "aww" (for dog photos, obviously). And headaches, a sudden cold, a sprained ankle—these are all ripe for a feel better emoji.