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How Generative AI Is Transforming Decision-Making: Insights from David Boyle

Paul G. Silva

From Theory to Practice: AI as a Decision-Making Tool David Boyle isn’t just another AI theoristhe’s shaped audience strategy for giants like EMI Music, HarperCollins, BBC, and MasterClass. For more from David Boyle, check out his work at Audience Strategies or explore his PROMPT series of books on practical AI implementation.

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“AI Agents for Small Business: The Ultimate Guide to Automation and Growth”

American Entrepreneurship

Cost Savings Hiring a full-time employee to manage customer support, marketing, or data analysis can be expensive. AI agents are now an important component of a small business’ marketing strategies and improving the performance of marketing teams that can lead to a sizeable cost reduction. Tools like Jasper AI and Copy.ai

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The One Thing Companies Of All Sizes Are Paying Attention To In 2025

Jason Malki

A small consumer tech startup pivoted towards using social media and advertising in their direct-to-consumer approach, requiring a new implementation of content data analysis. Even individual content creators are honing in on performance metrics as a selling mechanism.

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Top 16 Klaviyo Alternatives Put to the Test – #1 Revealed

Campaign Monitor

Pre-Built Playbooks : Implement proven strategies for welcome series, abandoned cart recovery, and post-purchase engagement without starting from scratch. While the platform offers great ecommerce integrations, it may not provide the same depth of customer data analysis. 16) HubSpot – Good for HubSpot CRM Users 4.4/5

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What is a CRM? The beginner's guide to customer relationship management

The Zapier Blog

The best way to translate all those different data streams coming at you from Sales, Customer Service, Marketing, and the intern's experimental TikTok strategy into something that resembles coherent business information is with CRM technology. But getting reliable, up-to-date, useful information is tricky.

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With $2.4M seed, Zing Data wants to put data analysis in the palm of your hand

TechCrunch

If data is at the heart of any modern business, it needs to be easier to access and manipulate it without expertise. Co-founder and CEO Zack Hendlin says they used Figma , a collaborative design program, as an inspiration when they created Zing Data. Zing Data is designed to let those users answer the basic questions themselves.

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What the Google Sheets 10 million cell limit means for you

The Zapier Blog

Optimize your existing sheets Before abandoning Sheets entirely, consider these strategies to manage large datasets more efficiently: Split your data: Break down your single massive sheet into multiple, smaller, more manageable Google Sheets files. You need a database, and those are two different things.