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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

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How to Use Video Effectively at Each Stage of Your Inbound Marketing Funnel

Entrepreneurs' Organization

Using video content as part of your digital marketing strategy can be very profitable. But do keep in mind there are many different types of videos, and they are all designed and optimized to accomplish different goals. Read on, and you’ll learn all about it. Its features, how it works, and why it’s the best option they can choose.

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How to use creative videos to transform email marketing from basic to bustling

Entrepreneurs' Organization

As one of the best marketing channels to connect with audiences and build your brand , email continues to serve as a valuable tool to communicate with potential customers and move them further along your conversion funnel. Adding creative videos to your emails is a great way to achieve this.

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7 marketing videos you can make from existing content

Entrepreneurs' Organization

And here’s the best part: You probably already have all the content you need to create a robust set of marketing videos for all your social media channels. All you have to do is repurpose that content into videos that work well within your existing marketing strategy; no brain-racking required. Listicle blog posts. FAQ answers.

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The Harder I Work, The Luckier I Get

Both Sides of the Table

As a market we seem to be incapable of temperance. As a market we seem to be incapable of temperance. Overnight success. It’s one of the biggest myths in the tech industry. It’s a ongoing struggle to overcome this bias. That’s how it felt then and a bit how it feels in May 2011. So which is it? Feast or famine?

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8 Proven Ways to Get the Word Out About Your SourceLink Network

Source Link

To support our affiliates, we’ve recently held three virtual discussions on marketing in March, May and July. In May, Abby Smith and Jessica Toms from CruxKC , SourceLink’s marketing partner, guided our discussion on how to build a successful marketing plan. The basics. Getting the word out – successful strategies.

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Raising $$ on AngelList? Working w/ McClure? Ask Jody Sherman

Both Sides of the Table

Because my wife is a superstar she published them all on a blog here along with much other wonderful type-A mom advice. If I’m not mistaken, I may have been the first person to send out an angel “personal intro&# email on AngelList through their new platform when it launched or at least I was one of the first few.

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