research 
American Entrepreneurship
MAY 12, 2025
In a groundbreaking collaboration poised to revolutionize how scientific research is conducted, Wileya global publishing powerhouseand Amazon Web Services (AWS) have joined forces to integrate AI agents into the life sciences sector. This advancement allows researchers to: Extract cited insights in minutes, not hours or days.
Paul G. Silva
DECEMBER 22, 2024
Audience Research: From Months to Minutes David’s experience at companies like MasterClass taught him the value of rapid audience understanding. He explained how AI can process vast amounts of customer data to identify patterns and segments that would take traditional research teams months to uncover.
Paul G. Silva
APRIL 1, 2025
times more likely to go from “good to great” than their task-focused counterparts. How to Make This Shift in Your Organization 1.
American Entrepreneurship
JANUARY 28, 2025
Example: If your product is an app designed to help people manage their mental health, explain how it offers more personalized tools than existing options backed by cutting-edge research or incorporates unique features like real-time emotional tracking. Demonstrating the size and growth potential of your target market.
Advertiser: ZoomInfo
Leveraging research and commentary from industry analysts, this eBook explores how your sales team can get back valuable time by overcoming some pain points with your CRM, such as low adoption rates, integrations, and data quality.
American Entrepreneurship
JANUARY 3, 2025
According to Vanessa Rissetto, one of the co-founders, research indicates that 90% of Americans would benefit from seeing a dietitian, yet only a minuscule 0.02% of the population has ever done so. This statistic highlights a pressing need for accessible, clinically rigorous nutrition care.
Startup Blogpost
OCTOBER 14, 2024
Research the specific terms and phrases your potential customers are searching for, then add those keywords to your website content, blog posts, product descriptions, and meta-tags. What’s one actionable SEO tip you’d give to startups in the health and wellness space to improve their organic reach?
Advertiser: ZoomInfo
In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.
Advertiser: ZoomInfo
With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment.
Advertiser: ZoomInfo
Dig into this eBook to find out how to make cold calling a thing of the past with: Powerful sales engagement and automation Insights, signals, and deep prospect research Alternative touchpoints that keep the conversation alive
Advertiser: ZoomInfo
In other words, the research that takes reps hours, AI can do in seconds. Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort.
Advertiser: ZoomInfo
Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations. This frees up valuable time for sellers to focus more on building relationships and closing deals.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.
Advertiser: ZoomInfo
While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back?
Advertiser: ZoomInfo
Using ZoomInfo’s exclusive research, third-party studies, and analyst briefs, this eBook aims to help B2B sales leaders better understand: Different ways prospecting solutions maximize sales productivity and effectiveness.
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