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The Complete Guide to SaaS Pricing Strategy

Tomasz Tunguz

But throughout this turmoil, startups must adopt a process to craft a good pricing strategy, and re-evaluate prices periodically, at least once per year. The Three Core Pricing Strategies There are only three pricing strategies startups should pursue: Maximization, Penetration and Skimming.

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Together We Grow: 11 Expert tips for scaling a SaaS business

Entrepreneurs' Organization

Business challenge: Scaling a SaaS business. Dan’s professional IT services consultancy developed a SaaS product and now wants to grow and scale the product—but has little experience in marketing or selling SaaS products. Never share your exit strategy with venture capitalists. Here are 11 tips EO members shared: 1.

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Google’s early-stage AI Fund Gradient Invests in Cake’s Open-Source AI Platform for All Businesses

American Entrepreneurship

He then took key software engineering positions in technology-driven companies before co-founding Cake in 2022 with Skyler Thomas who previously was the Distinguished Technologist/Director of Strategy of Hewlett Packard Enterprise. They also know that new technologies are being incorporated as they emerge.

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Bottom-up SaaS: A framework for mapping pricing to customer value

TechCrunch

Should your SaaS startup embrace a bottom-up GTM strategy? Should your SaaS startup embrace a bottom-up GTM strategy? A few years ago, building a bottom-up SaaS company – defined as a firm where the average purchasing decision is made without ever speaking to a salesperson – was a novel concept. David Cahn.

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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.

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TechCrunch+ roundup: Singapore’s fintech buzz, SaaS slump, amplified marketing strategies

TechCrunch

How to execute an amplified marketing strategy. How to execute an amplified marketing strategy. Let’s talk about the SaaS selloff. Let’s talk about the SaaS selloff. Thanks for reading, and have a great weekend. Walter Thompson. Senior Editor, TechCrunch+. yourprotagonist.

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First-Year Members Share Why They Would Join EO Again (and Again!)

Entrepreneurs' Organization

With nearly 19,000 members in over 80 countries, EO offers local, regional, and global experiences that support entrepreneurs beyond just business. Here is a sampling of EO opportunities to maximize your first 12 months with the organization: Join a Forum for entrepreneurial growth and support. moments have you experienced? “EO