article thumbnail

Designing a Culture of Reinvention

Andreessen Horowitz

In this episode from September 2020, originally recorded for the Commonwealth Club of California, Netflix CEO and co-founder Reed Hastings talks about his new book “No Rules Rules: Netflix and the Culture of Reinvention” with a16z co-founder and fellow author Ben Horowitz, who also wrote a bestselling book about culture in 2019.

culture 87
article thumbnail

How to Make Your Corporate Wellness Program Truly Effective

Entrepreneurs' Organization

In addition to psychological safety, companies also need to think about how they integrate wellness programming deeply into their organizational culture itself. Too often, wellness initiatives are introduced almost as an accessory or separate program, rather than incorporating wellness into the day-to-day culture.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why I Designate Time to Think Freely

Entrepreneurs' Organization

I used to believe that one of the reasons for this phenomenon was that a different venue or culture offered me a change in perspective. However, upon reflection, I think the real driver is that taking time away allows my brain to more easily access creative thinking mode, as it’s being asked to do less on an hour-to-hour basis. .

article thumbnail

Meme Mapping: Learn to Run Better Creative Tests by Reverse-Engineering Hollywood

Reforge

As platforms like Meta and Google automate most targeting, attribution, and optimization decisions with machine learning, soon the last growth lever left will be creative testing: Which concepts, copy, colors and artwork drive the best results? In this post, I’ll make the case for the rising importance of creative testing.

article thumbnail

Why Emmy Award-winning documentarians focused their lens on 5 GSEA student entrepreneurs

Entrepreneurs' Organization

We wanted to tell a story of people from all different parts of the world, with different upbringing, backgrounds, and cultures. The creativity of all the students, the diversity of their business ideas, and the number of countries represented made GSEA the right choice for us.”. GSEA has that; it stood out from other competitions.

article thumbnail

How to thwart collaboration overload by working smarter

Entrepreneurs' Organization

This makes following some of the practices I discuss in the book to streamline collaboration critical for both performance and well-being. As a result, these people create networks that end up drawing in new opportunities, fueling greater creativity and providing more support. What is dysfunctional collaboration?

article thumbnail

A Very Unusual Book about Startup Culture

Tomasz Tunguz

Orbiting the Giant Hairball is one of the most unusual business books I’ve read. Gordon MacKenzie, the author of the book, worked at Hallmark cards for 30 years to the day. He started initially in the creative department imagining greeting cards and ultimately found himself with the title Creative Paradox.

culture 40