The Zapier Blog

JULY 27, 2025

One is the wide-eyed optimist who wants to try every tool and click every AI button. But it's also introducing new challenges: messy rollouts, tool overload, unclear guidelines, and real questions about what work even is now. I have two voices in my head when it comes to new tech. There's no doubt AI is exciting.

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American Entrepreneurship

MAY 21, 2025

Five top AI tools are presented that have directly increased the productivity of staffs and departments of small businesses. Whether you’re a solo entrepreneur or managing a growing team, integrating AI tools can significantly reduce manual workloads and unlock new growth opportunities.

media

The Zapier Blog

JUNE 9, 2025

As anyone who's ever seen a cartoon plumber knows, the best pipeline management tool is a monkey wrench. But if you want to know the best sales pipeline management tool, unfortunately, you should probably read the next several thousand words of in-depth software analysis.

construction

Campaign Monitor

MAY 30, 2025

While Klaviyo offers decent tools for e-commerce-specific email marketing, online reviews frequently mention struggles with deliverability and support issues. Let’s dive into the best Brevo alternatives on the market today. (TL;DR) Free plan; pricing starts at $12 USD/month 4.7/5

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Campaign Monitor

MAY 30, 2025

Ready to find your perfect email marketing match? TL;DR) ConvertKit alternatives at a glance Tool Best For Key Advantage Starting Price Reviews Campaign Monitor by Marigold Professional businesses needing on-brand emails Highly customizable emails and powerful prebuilt automated journeys Free Plan; Paid from $12/month 4.7/5

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StartupNation

JULY 22, 2025

This ongoing need to reinvent is particularly impactful because the market is constantly changing, and frankly, the “bar is being raised.” It also increasingly involves using AI as a tool to handle mental effort and labor, dramatically reducing the time it takes to get things done.

entrepreneurs

Campaign Monitor

MAY 30, 2025

(TL;DR) ActiveCampaign alternatives at a glance Tool Best For Key Advantage Starting Price Rating Campaign Monitor by Marigold User-friendly email marketing with visual impact Intuitive drag-and-drop editor with superior design capabilities, transactional emails free plan; pricing starts at $12 USD/month 4.7/5

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The Zapier Blog

JULY 11, 2025

Connect your project management software to your other apps Make your job easier If you're a manager looking to cut down on scope creep and make employees like me happier, read on for a breakdown and examples of top project management frameworks that won't leave your team job hunting on LinkedIn at the end of every shift.

frameworks

The Zapier Blog

JUNE 25, 2025

LinkedIn has been my lifeline as a content strategist for B2B SaaS companies—it's where I find clients, build relationships, and establish credibility in my field. But maintaining a consistent LinkedIn presence while juggling client deadlines is absolutely exhausting. month (billed annually); Business plan from $12.36/profile/month

strategy

The Zapier Blog

JUNE 17, 2025

You can use Zapier's pre-built simple CRM template or sales CRM template to optimize your sales process with an elegant and personalized CRM tool that fits your business needs. A CRM is a customer relationship management tool that helps businesses organize, track, and nurture their interactions with leads, customers, and other contacts.

real estate

The Zapier Blog

JULY 24, 2025

If you'd asked me a year ago whether I could turn my barely-there coding knowledge into fully functional apps, internal tools, and custom widgets without hiring a developer, I would've smiled politely and quietly choked on my LaCroix. But since early 2025, I've been vibe coding my way to actual tools.

networking

Campaign Monitor

MAY 30, 2025

Ready to discover which email marketing solution might be a better fit for your needs? 5 (1000+ reviews) Mailchimp All-in-one marketing Comprehensive marketing stack with strong AI features Free (paid from $13/month) 4.4/5 5 (13,000+ reviews) Constant Contact Event marketing Built-in event hosting and ticket sales $12/month 4.1/5

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The Zapier Blog

JUNE 12, 2025

Those are all examples of email marketing. Every industry benefits from email marketing. But to do email marketing right, you need a game plan. In this guide to email marketing automation, we'll walk you through what it is, how it works, best practices, and how you can get the most out of it with Zapier. Learn more.

strategy

The Zapier Blog

JUNE 10, 2025

Use automation to share, engage, and cross-post without lifting a finger Automate your social media And with more platforms prioritizing pay-to-play models, many marketers—me included—are wondering if organic reach is dead. This is a common topic in Reddit threads and marketing forums. Here's what they had to say. million views.

media

The Zapier Blog

JUNE 12, 2025

I've been covering AI developments for almost a decade now, and the idea of AI tools that can be trusted to operate independently has always been exciting—and just out of reach. Agentic AI is the latest attempt to create a framework for what these tools would look like and how they could safely operate. So let's dig in.

collaboration

The Zapier Blog

JUNE 26, 2025

Market shifts: External changes in the market, competitive landscape, or regulatory environment can necessitate changes to the project scope. If it's a marketing campaign, lay out target audiences , channels, messaging, and success metrics.​​ Next, drill down into detailed requirements and acceptance criteria.

strategy

Entrepreneurs' Organization

MARCH 18, 2020

The below article is part of Robert Glazer’s LinkedIn Newsletter series and originally appeared on Glazer’s LinkedIn page. He is the founder and CEO of Acceleration Partners , an affiliation marketing company. Virtual and Video Tools. Remote Work and Education Support. Gaming and E-sports.

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Entrepreneurs' Organization

AUGUST 4, 2020

And every business owner and founder knows that social media is one of the most cost effective ways to market your products and services. . Then we ensure that our website content, such as pillar pages, subcategory pages and blogs, is up-to-date before we map out the various posts across our channels to support this vertical.

media

Entrepreneurs' Organization

FEBRUARY 21, 2024

Let’s say that your ideal clients are CEOs of mid-market companies that need your consulting services. Use LinkedIn to connect with CEOs in your industry and engage with them through comments, shares, and direct messages. Smaller businesses may be attracted to blogs, social media posts, and email marketing.

culture

Both Sides of the Table

DECEMBER 5, 2010

This blog post originally appeared in serialized form here on TechCrunch. Companies like GeoCities & Tripod built tools that let you publish web pages that could be discoverable by others. Was it massively better software, better companies, better markets? Plaxo & LinkedIn. It was mostly timing. The Present Era.

networking

Entrepreneurs' Organization

JULY 7, 2017

I “hired” a friend as my vice president of marketing and we rented my micro machines to classmates for a penny per night. To market our newly minted business, we created a company newsletter, frequent shopper reward cards and even promotional brochures! I learned how to leverage my marketing team’s time and budget to 10x their impact.

accelerator

Entrepreneurs' Organization

MARCH 22, 2016

in 2007 during the collapse of the housing market, precisely because I believe change and chaos breed opportunity. We publish consistent updates on our business, provide a monthly real estate newsletter, and share customer service tips and advice with regular blog posts, videos and radio appearances. I started TitleSmart, Inc.

real estate

David Teten VC

DECEMBER 3, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I use another live Google doc to maintain my database of companies I’m marketing to other VCs. 2) Market . Many tools designed for B2B marketing in general are also relevant to investors.

technology

Entrepreneur's Handbook

APRIL 24, 2021

Think how much faster you will be able to go, and therefore have more runway to iterate to product-market fit. Outline what is the problem, solution and the market. No-code or low-code tools have come on leaps and bounds in recent years (such as Bubble.io). Or use a tool like Mockingbird to get started.

founder

Gust

SEPTEMBER 27, 2014

In order to be competitive, a company needs to have just about everything in place, from its product to its team to market traction, before it is ready to seek funding. With that background, here are 30 tips to help you make the most of Gust: Subscribe to the Gust Blog , and go back and read the past posts.

VC

David Teten VC

DECEMBER 4, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I use another live Google doc to maintain my database of companies I’m marketing to other VCs. 2) Market . Many tools designed for B2B marketing in general are also relevant to investors.

technology

Startup Blogpost

AUGUST 2, 2024

One of the most critical aspects of establishing a successful startup is effective digital marketing. In this guide, we will explore essential digital marketing strategies for startups, ensuring you have a solid foundation to grow your business. Regularly update your website with fresh content to improve your search engine rankings.

startup

Entrepreneur's Handbook

FEBRUARY 27, 2023

The only thing that matters is getting to product-market fit Credits: Read on Since 2021, I have made it my goal to guide startups to a product market fit in a structured process. Experience with more than 12 startups is encouraging: the approach saves precious time, increases focus, and identifies problems with the market early.

frameworks

Startup Blogpost

NOVEMBER 9, 2023

11 Startup Content Marketing Strategies That Actually Work To help startups navigate the complex world of content marketing, we’ve gathered eleven successful strategies from industry professionals, including CEOs and Content Marketing Managers. You can also create blogs for alternative tools.

strategy

Tomasz Tunguz

MARCH 17, 2015

Can the marketing team generate enough leads for the inside sales team to attain their monthly quota? The Marketing team’s mandate is to generate these leads in a cost-effective way and develop a portfolio of lead-generation mechanisms. Below are the five marketing channels I’ve observed at SaaS companies.

SaaS

Jason Malki

OCTOBER 7, 2024

Yet, they lacked the tools and methodologies to extract actionable insights from it. The AI-powered platform we’ve built, reView, is not just another AI tool. Another challenge has been market education. Our expertise in handling sensitive, high-stakes data environments positions us well to make inroads here.

energy

OurCrowd

OCTOBER 20, 2020

Read more in my latest column for LinkedIn here. With this investment, we are committed, along with our partners, to overcoming these roadblocks and providing next generation data management tools that will transform the AI industry and meet the rising demand for innovation in global markets.”.

innovation

This is going to be BIG.

APRIL 11, 2011

Back in 2005, when I was with Union Square Ventures, we changed our brochureware homepage into a blog. A few other VCs had been blogging before, but no one had gone as far as to make the whole front facing effort of their firm into something so interactive. It changed the way we worked with entrepreneurs.

innovation

Reforge

SEPTEMBER 7, 2022

I still remember reading Eric Ries’ blog post that first coined the term “Lean Startup” in September 2008. Just as Lean recommended, we hurried an MVP to market in a matter of months and got tons of early feedback from customers. Challenge #3: The Lean Startup leads to incremental products. years, and from 0 to 500 employees.

startup

This is going to be BIG.

SEPTEMBER 22, 2023

You can’t easily say that all video interviews should just go on LinkedIn because that’s the best platform or that Twitter is the best place for daily commentary on the tech world. There are lots of tools like Descript, Simplecast, and Canva that can help get people spend very little time on something to make it seem very highly produced.

peer-to-peer

StartupNation

JANUARY 18, 2022

The concept of generating buzz to get consumers, marketers, and media to start discussing your offers is what spreads brand awareness for your new business. Once you find your USP, include it in your messaging and share it in your marketing assets like your website, blog and marketing campaigns.

strategy

Entrepreneurs' Organization

DECEMBER 14, 2015

By Arman Sadeghi, an Octane blog contributor and CEO of Titanium Success. It doesn’t matter how good your company is, how well you do marketing, and how hard you work if the industry you are in is dying. Secret #2: Educational marketing. Secret #9: Blogging on your company website is a must.

education