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The Complete Guide to SaaS Pricing Strategy

Tomasz Tunguz

But throughout this turmoil, startups must adopt a process to craft a good pricing strategy, and re-evaluate prices periodically, at least once per year. The Three Core Pricing Strategies There are only three pricing strategies startups should pursue: Maximization, Penetration and Skimming.

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Startups Need Strategy, Not Sócio-Emotional Surprises: A Lawyer-Founder’s Vision for…

Jason Malki

In 2022, she founded a Legal Advisory and Consulting startup designed exclusively for entrepreneurs and high-growth companies, focusing on risk prevention, strategic structuring, and aligning legal frameworks with the fast-paced innovation market. Thank you so much for joining us! What motivated you to launch your startup?

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Interview: James Burnes, Ministry of Awesome

NZ Entrepreneur

In 2022-23, we started having a lot of demand for our programs so our premier program Founder Catalyst, that incubation program, started accepting more and more companies from outside the region. And if you’re a guy and you want to be a part of helping bring equity and opportunity for women founders forward, you should be there too.

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9 real examples of AI orchestration in business operations

The Zapier Blog

They don't talk to each other—much like coworkers who smile politely in meetings but haven't said a word in Slack since 2022. Now, most of this process is handled in a matter of days, allowing us to validate dozens of deep tech opportunities in parallel. AI orchestration changes that.

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The Architecture of Impact: Hope Horner on Reinventing Branded Content

Jason Malki

Horners insights into startup dynamics and scalable business strategies have earned her a seat on Forbes thought leadership councils and established her as a leading voice in the business community. The opportunity to reshape an industry by making high-quality video scalable and cost-effective was too compelling to ignore.

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Brevo vs. Mailchimp: Which is best? [2025]

The Zapier Blog

The brands with access to it get a golden opportunity to push news, offer new products, and start conversations that aren't possible in other channels. This article was originally published in December 2022 and has also had contributions from Kiera Abbamonte. Learn more about how it works.

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What is a CRM? The beginner's guide to customer relationship management

The Zapier Blog

It keeps you from dropping the ball (pun extremely intended) and lets you focus on closing deals instead of fumbling missed follow-ups and lost opportunities. With these reports, you can spot training opportunities and process improvements. So, let's talk about what a CRM is, why you need one , and what you get out of using it.