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The Complete Guide to SaaS Pricing Strategy

Tomasz Tunguz

To be effective, a startup’s pricing strategy must align with its marketing case studies, website messaging, PR releases and sales pitches. If all the arrows point in the same direction, then pricing becomes an asset to reinforce the company’s position in the market.

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Got the right stuff? Exhibit and pitch at TC Sessions: Space 2020

TechCrunch

Join a global community of brilliant visionaries, makers and investors on December 16-17 for TC Sessions: Space 2020 , an online conference dedicated to moving beyond the confines of this world through innovative tech and to creating stellar startup opportunities. Is your startup ready for this stellar opportunity?

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Don’t miss these breakout sessions at TC Sessions: Space 2020

TechCrunch

Ready to blast off and join thousands of attendees around the world at TC Sessions: Space 2020 on December 16-17? Pitch Feedback Session. Join us for a pitch feedback session open to all startups exhibiting at TC Sessions: Space 2020 moderated by TechCrunch staff. Want to save $50? 11:30 – 12:30 p.m.

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Extra Crunch’s top 10 stories of 2020

TechCrunch

I edited hundreds of stories in 2020, so choosing my favorites would be an exercise in futility. “Enterprise expenditure on custom software is on track to double from $250 billion in 2015 to $500 billion in 2020,” so we’ll definitely be diving deeper into this topic in the coming months.

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10 Zurich-area investors on Switzerland’s 2020 startup outlook

TechCrunch

Today, pitch competitions, incubators, accelerators, VCs and angel groups proliferate. What are some overlooked opportunities right now? How should investors in other cities think about the overall investment climate and opportunities in your city? Ten years ago startups were unusual. I think travel is a big question mark still.

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5 reasons you don’t want to miss out on TC Sessions: Space 2020

TechCrunch

We’re just about two weeks away from launching TC Sessions: Space 2020 , our first focused foray into early-stage space startups and the essential satellite industries that support them. Buy your pass and join us on December 16-17 for two days packed with all the right stuff, including untapped opportunity. Pitch, pitch, pitch.

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TC Sessions: Space 2020 launches next week

TechCrunch

TC Sessions: Space 2020 , our first conference dedicated to galactic endeavors, launches in just one week (December 16-17). Ready to place your early stage startup in orbit with industry movers and shakers — and pitch your startup to attendees during the event? ” The two-day event agenda practically vibrates with opportunity.