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Lesson #354: Owned, Paid and Earned Media Channels

Red Rocket

Effective marketers know the "trinity" of a good media strategy is effectively communicating your story across the intersection of three distinct media channels: owned media, paid media and earned media. Owned Media Owned media is exactly what it sounds like, properties that you own and entirely control.

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Japanese e-commerce enabler AnyMind raises funding in equity, debt for acquisitions

TechCrunch

Japanese commerce enabler AnyMind , which helps brands and influencers’ online operations, has closed a ¥5 billion (approximately $36 million) Series D round on the back of that boost to make additional acquisitions in Japan and globally. AnyMind offers a number of services for brands and online business operators. ”

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Sony Network Invests $3.5 Million in Singaporean Startale Labs to Drive Web3 Adoption in Japan

AsiaTechDaily

Register Sony Network Communications, a subsidiary of the renowned Japanese tech and entertainment giant, has invested $3.5 As part of this collaboration, Jun Watanabe, President and Representative Director of Sony Network Communications, has joined Startale Labs as a director. million in Startale Labs, a promising web3 startup.

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Amazon inks MoU with SG Enable to hire, empower associates with disabilities

AsiaTechDaily

Register American tech giant Amazon has entered into a Memorandum of Understanding (MoU) with SG Enable to tap persons with disabilities to help in its operations in Singapore. The company’s partnership with SG Enable aims to create equal opportunities for these individuals.

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Hong Kong’s Brinc Launches Climate Tech Program to Support Early-Stage Startups in Carbon Dioxide Removal Solutions

AsiaTechDaily

This program focuses on supporting startups that are dedicated to carbon dioxide removal (CDR) solutions. Over three months, selected founders will benefit from fundraising assistance, guidance on scaling their ventures, and connections to Brinc’s extensive network of follow-on investors, mentors, and corporate partners.

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EmpowHER: How Women Can Get—and Stay—Ahead of the Game in Business

Entrepreneurs' Organization

She is also a partner in MakanE , an e-commerce enabler in the Middle East. Unfortunately, gender bias has made it difficult for women entrepreneurs like me to secure funding, build professional networks, and balance various day-to-day responsibilities. It also inspired me to take a leap by partnering in a tech company, MakanE.

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NFTE Founders Forum Pitch Competition Announces Student Winners

American Entrepreneurship

The Network for Teaching Entrepreneurship, a global education non-profit, does just that—exposing middle school, high school, and postsecondary students to entrepreneurship via its nationally run education program. Jonathan Ho won $3,000 for his business Edily Learning and Akin Shoyoye won $2,000 for his business Faderade. “We

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