Entrepreneurs' Organization

SEPTEMBER 13, 2023

Using video content as part of your digital marketing strategy can be very profitable. Educational videos, whiteboard animations, video explainers — each popular type of marketing video brings something unique to the table, and it’s critical to use the right tool at the right time to get the results you want!

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education media strategy creativity 222

Both Sides of the Table

JANUARY 11, 2014

I actually really enjoyed many of the points Muhammad made about marketing in general and I found myself nodding through the entirety of the article except for it’s core premise. It’s about looking out for and catching the next major marketing wave before others have grokked it. I laughed as I did at much of his rant.

peer-to-peer 384

peer-to-peer strategy culture advice 384

Both Sides of the Table

JANUARY 19, 2015

Any reader of this blog for a period of time will know that I’ve been long YouTube for years. Along with Greycroft, I was the first institutional investor in Maker Studios (sold to Disney for nearly $1 billion) and am still the largest investor in Mitu Network , the largest online video producer of Latino content.

media 357

media networking advice development 357

This is going to be BIG.

APRIL 11, 2022

What Alan recognized was that most IRL forums and networking events are absolutely awful places to pitch and here’s why: 1) When a VC shows up in person, they’re looking to replicate the kind of top of the funnel they would get in an hour or two’s worth of e-mail, and that’s not going to happen if you corral them into a corner for 30 minutes.

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VC pitching communities creativity 414

Source Link

JULY 30, 2021

To support our affiliates, we’ve recently held three virtual discussions on marketing in March, May and July. In May, Abby Smith and Jessica Toms from CruxKC , SourceLink’s marketing partner, guided our discussion on how to build a successful marketing plan. She recommends searching for existing content on the same topic.

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networking media innovation communities 246

Entrepreneurs' Organization

JULY 19, 2024

The ability to gather user feedback and course-correct rapidly is also beneficial, especially in today’s dynamic market, allowing you to be nimble and responsive to customer needs. Consider lower-cost alternatives for essential expenses such as your office setup, equipment purchases, and marketing plans.

startup 238

startup strategy collaboration communities 238

Hunter Walk

FEBRUARY 22, 2025

Ok, back to the VC content marketing. What’s my needle magnet definition? What are, in my mind, some examples of needle magnet strategies that exist today? First, a piece of literary history. As a result I’ve seen hundreds of VC decks, all certain they will be among the top performers.

startup 97

startup VC strategy leadership 97

Entrepreneurs' Organization

JULY 15, 2022

As one of the best marketing channels to connect with audiences and build your brand , email continues to serve as a valuable tool to communicate with potential customers and move them further along your conversion funnel. Why is video email marketing so effective? Adding creative videos to your emails is a great way to achieve this.

creativity 271

creativity culture strategy education 271

Both Sides of the Table

MAY 7, 2013

Anyone who reads this blog frequently will know that I am a big believer in low-cost video content and specifically the power of YouTube as a content creation & distribution platform. So if Time Warner + Ynon Kreiz + 3 billion views / month isn’t legitimacy, I don’t know what is. billion deal to Disney.

peer-to-peer 320

peer-to-peer media networking board 320

StartupNation

JULY 26, 2021

However, your blog posts can impact your bottom line just as significantly. . Long gone are the days when blog posts were written purely because publishing them was “something that needed to be done.” And if you combine composing informative and carefully selected blog posts with some conversions, you’ll strike a winning balance. .

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pitching creativity investing investment 116

This is going to be BIG.

MAY 26, 2022

They’ll obviously see the value of what you built and will be compelled to offer a term sheet on the spot. If you raised the same sized seed round as everyone else, you can only hire so many salespeople, put so much into marketing, and those resources can only grab so many customers in an efficient market for people’s time.

founder 259

founder pitching VC creativity 259

Entrepreneurs' Organization

SEPTEMBER 2, 2020

In this challenging time, we may need to do it a little differently but that’s exactly what we intend to keep on doing,” Brad explains. Owning a marketing and content agency during this period has provided me with an opportunity to help many businesses successfully change course to survive and, in some cases, increase profitability.”.

creativity 289

creativity strategy communities education 289

Both Sides of the Table

SEPTEMBER 15, 2013

Of course it’s a competitive market so MCNs competing for top talent not only compete on rev share to talent but also to services that they provide talent. Of course it’s a competitive market so MCNs competing for top talent not only compete on rev share to talent but also to services that they provide talent.

networking 366

networking media strategy technology 366

Both Sides of the Table

JUNE 8, 2014

But what is it we actually DO on the Internet? I like to boil down the overwhelming majority of what we do on the web to just three primary activities, which I call the three C’s: Content, Commerce & Communications. I don’t need to tell you what else is LA … SnapChat, Whisper, Tinder. KickStarter?

startup 390

startup communities venture capital angel capital 390

StartupNation

JUNE 6, 2025

What if I could help people easily get tickets to live events (sports, concerts, theatrical performances—you name it)? So, here’s what the business rollercoaster taught me (sometimes harsh truths) besides holding on tight, of course. The answer “countless” would be a sheer exaggeration, yet there was quite a number.

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leadership networking entrepreneurship accelerator 95

StartupNation

JUNE 6, 2025

What if I could help people easily get tickets to live events (sports, concerts, theatrical performances—you name it)? So, here’s what the business rollercoaster taught me (sometimes harsh truths) besides holding on tight, of course. The answer “countless” would be a sheer exaggeration, yet there was quite a number.

leadership 86

leadership networking entrepreneurship accelerator 86

Entrepreneurs' Organization

MARCH 18, 2020

He is the founder and CEO of Acceleration Partners , an affiliation marketing company. While many businesses will struggle with the shift to a stay-home economy, both companies and content publishers in these 10 verticals are poised to thrive, especially though a relationship called affiliate marketing. Food Delivery.

health 307

health accelerator opportunity hospitality 307

Dream It

JULY 31, 2019

Being self-sustainable has given us a new perspective on startup funding, especially compared to what I experienced on my first accelerator run. Here are some truths about what accelerators can be for startups: A small filter. Don't get me wrong; the pitch deck is a crucial document (trust me, it's what we do).

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startup accelerator pitching venture capital 334

Entrepreneurs' Organization

OCTOBER 8, 2021

Here’s what he shared: There’s no denying that TikTok is one of the fastest-growing and most widely used apps today. What’s exciting for brands is that there isn’t a single right way to approach TikTok, and as TikTok expands its capabilities and offerings, brands enjoy even more options to help them grow online.

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culture disruption creativity collaboration 250

Entrepreneurs' Organization

FEBRUARY 21, 2024

In other words, where do they congregate, what do they read, and what are their interests? Let’s say that your ideal clients are CEOs of mid-market companies that need your consulting services. What about smaller fish? Smaller businesses may be attracted to blogs, social media posts, and email marketing.

culture 260

culture incubation entrepreneurs media 260

Both Sides of the Table

OCTOBER 19, 2014

We are often asked how companies get funded, why VCs make the decisions we make and what we’re looking for in entrepreneurs. Andrew & Petri posed a question to me, “If Walt Disney were starting his company today, what kind of company would he build?” But I’m guessing the narrative is similar elsewhere.

media 373

media education VC finance 373

Both Sides of the Table

JANUARY 12, 2014

But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Online marketing uses techniques for driving promotion and place.

peer-to-peer 379

peer-to-peer mix-use consulting advice 379

American Entrepreneurship

MAY 21, 2025

The Consumer Internet is Entering a New Era The consumer internet market is experiencing a seismic transformation. With more than $1 trillion in annual billings flowing through Apples App Store aloneand an estimated 200 million creators monetizing content across platformsthe lines between content, commerce, and technology continue to blur.

ventures 77

ventures startup SaaS venture capital 77

Entrepreneurs' Organization

JUNE 19, 2024

Instead, it began with 15 years of hands-on learning in capital markets, working closely with entrepreneurs, investors, and bankers. What could go wrong? Yet, the belief that Equifund could bridge a vital gap in the market kept me going. The problem I was solving was so clear to me.

finance 255

finance financing entrepreneurship mentorship 255

Both Sides of the Table

MARCH 15, 2014

” I have been weighing in slowly on the topic over the past few weeks on Twitter but have avoided writing a blog post about it until now. In short I ended up having to deal with what is affectionally called on the Internet – trolls. What if I needed support for alcohol abuse, drug abuse or spousal abuse?

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support communities networking advice 329

Both Sides of the Table

MAY 28, 2016

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. As Twitter grew everybody’s followed counts grew, which meant that we missed things in our timeline and our friends missed a lot of what we shared. Twitter became ephemeral.

media 240

media mix-use networking innovation 240

Entrepreneurs' Organization

AUGUST 7, 2024

And that Center of Excellence itself requires a two-pronged approach for what it means to be excellent at using AI: observing the application of generative AI in other companies and understanding its use within your own ranks. 4 Key Principles for a Successful AI Integration But what makes a Center of Excellence truly successful?

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consulting culture innovation collaboration 220

The Zapier Blog

JULY 10, 2025

Decade-ago me would have laughed if I heard myself say this, but TikTok is a solid bet for almost any marketer. The algorithm and snappy content style means I've found it much easier to get views and build an audience there. TikTok has a massive hold on Gen Z market—that's a massive market you can reach.

media 100

media creativity strategy B2B marketing 100

Entrepreneurs' Organization

APRIL 29, 2020

We all know what the issues are. Without knowing your runway, the rest of what I am about to say falls flat. Once we have optimized the expenses and on top of our cash position, we have decided to limit our spending to what will generate revenue—now or in the future. Cash Is Everything. Cost of goods sold (COGS).

innovation 250

innovation energy disruption sustainability 250

Entrepreneurs' Organization

FEBRUARY 25, 2020

Contributed by Jackie Carrillo, a content coordinator and contributor who writes on technology, marketing, business management and education. . Google deploys digital spiders to crawl the web looking for new pages and content, and then the search engine indexes those new pages, or adds them to it search capabilities.

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strategy energy education development 188

Entrepreneurs' Organization

JUNE 5, 2024

Excellent video content has the unique advantage of being able to convey nuance, tone, and even emotion to bridge the gap where other media falls short. A barrage of documents and manuals can be overwhelming — and, let’s be honest, they’re not the most digestible type of content you can put in front of new remote hires.

culture 233

culture creativity strategy opportunity 233

Entrepreneurs' Organization

AUGUST 19, 2022

Technology is a driving force of marketing, and its role is poised to scale in the future, empowering marketers to create ever-more-personal experiences that connect consumers to brands and products. A personalized approach is important for attracting and retaining customers, but what’s lost is the human connection.

mix-use 267

mix-use creativity technology strategy 267

StartupNation

JUNE 16, 2025

Why should you learn inbound marketing tips for growing startups? Well, because inbound marketing is a more affordable and sustainable model than other marketing approaches. What does this mean? So, understanding the inbound marketing tips for growing startups can be a great idea. Enables two-way communications.

startup 52

startup media strategy enablement 52

Entrepreneurs' Organization

JULY 14, 2021

Here’s what he shared: Describe your company. What inspired you to start your business? It was one of the only practical classes that I took in school, and I found what I learned to be eye-opening. What an incredible experience! What were your takeaways from the virtual GSEA Global Finals? Apply to GSEA NOW!

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entrepreneurs pitching communities media 286

Entrepreneurs' Organization

AUGUST 2, 2019

Written for EO by Nico Prins, a communications consultant who specializes in internet marketing. . When you read articles by busy CEOs on sites like Forbes or Entrepreneur, you might wonder how they managed to find the time to write the content. What is a ghostwriter? Create content for a company website.

peer-to-peer 216

peer-to-peer consulting strategy pitching 216

Both Sides of the Table

MARCH 24, 2014

It turns out it actually takes time to build a high-growth business with differentiated intellectual property and roll out large, enterprise-class marketing solutions. It was frustrating having to answer what I considered an obvious question to people who I thought would have known better. 5 years ago. ” Still. ” Yup.

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VC venture capital ventures finance 387

The Zapier Blog

JUNE 19, 2025

Chalk it up to occupational hazard: as a marketer and consumer of ads, I can't help but take note of ads that nail the hook, the message, and the execution. Many blur the lines between formats, and that overlap is often what makes them work. They don't ask for ad breakdowns, but I send them anyway.

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culture pitching media education 98