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Kristin Marquet, Founder, Tech/Analytics/PR Expert, Academic Finance Background, Marquet Media

Startup Blogpost

I’ve spent the past 15 years working in public relations, branding, and digital marketing, building a career that intersects several passions of mine—startups, health and wellness, and, most recently, parenting. These three areas have really shaped how I approach brand-building for startups, integrating personal values with strategic growth.

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The Problem with Startup Advice

This is going to be BIG.

I have one failed attempt at a startup under my belt as a founder and I don't have any particularly usable skills that anyone would pay for like selling, designing, building, etc. Conferences, startup blogs, meetups--they're all filled with people telling you how to build your company. Smart people fall all the time, trust me.

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Here’s How to Do PR on a Budget

Both Sides of the Table

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). Trust me I, too, have a million other responsibilities.

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Gust Blog - Thoughts on startups by investors that fund them

Gust

Banking experts said people wouldn’t trust their money to machines and wanted personal attention inside the bank, with the tellers. Some say it changed Apple from failure to success. . Money to build the business is the number one challenge for most startups. Subscribe by email. Invested Interests. June 17th, 2012.

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From Startup To Life-Changing Exit – The 4 Secrets Behind Ruby Receptionists’ Amazing Success

Entrepreneurs' Organization

A study of Jill Nelson offers a Master class on what it takes to build a thriving business. She is truly exceptional, and I owe a lot of my own success to what I learned from her. Here’s her story. I knew that if I could keep customers happy, they would stay, tell others — and our business would grow.

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6 Reasons Why Every Entrepreneur Should Have a Personal Blog

Entrepreneurs' Organization

And one of the most popular and effective ways to establish a positive online presence is a blog. Blogging can pay off faster than any other marketing strategy and requires almost no investment. Check out these six reasons a blog is an opportunity you shouldn’t miss out on: 1. Blog on a daily or weekly basis.

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How To Maintain Your Power of Authenticity Amid Entrepreneurial Success

Entrepreneurs' Organization

As I’ve reached a high level of success in my own business and coached hundreds of six- and seven-figure female entrepreneurs, I’ve seen one theme repeatedly: Financial success is amazing, but with business growth comes added external pressure — pressure from your team, your advisors, and even your customers.