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This article originally appeared on TechCrunch. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches? The major battle for press is a battle for “mindshare” and it’s exactly the reason I blog. I am a VC. I hand out money. ” Of course not.
This article comes from the Melbourne chapter of the Entrepreneurs’ Organization. “We tailor our content in each platform” – Robert Tadros, CEO of IMPRESSIVE DIGITAL. Robert offere this key tip: Create different posts for different social networks. He explains, “We tailor our content in each platform.
I never saw it go out with a “tip @techmeme” on Twitter. His article is well worth reading anyways. When I first started writing this blog several years ago I had less followers than you have right now. Often you ask somebody, “Did you see that article on Google buying so and so?” I should know.
But when my first article was published, I felt a huge rush of validation that maybe I do have something worth sharing. When I shared it on LinkedIn, people started liking the article, commenting how they loved my ideas and planned to implement them. I tried it dozens of times, and all I got was crickets.
The following article is an abridged version of “Digital Leadership: Leading Virtual Teams From Your Home,” an e-book written by Erik Kruger. For example, installing a video conference application or collaboration platform such as Microsoft Teams can help you start communicating more effectively immediately. And guess what?
Yet, despite all the buzz and frenzy around it, the business failed. Here are expert tips and real-life lessons from those who succeeded. From low-cost business ideas to case studies, keep scrolling and you will find much to explore in this article. But let’s not rely on ChatGPT this time, okay? or Linktree).
The second outcome is a way to get the best of both worlds for all parties: offering hybrid working environment solutions. Yet moving all employees to hybrid isn’t just about keeping everyone’s calendars and expectations up to date. If you’re one of them, you’ll want to keep a few tips in mind: 1. Lean into flexibility.
A version of the following article originally appeared on Entrepreneur Middle East. We all know what the issues are. To do both, a company needs a customer relationship management (CRM) platform. If you don’t have one, spend the time to set one up inexpensively, and load it with all your customer information.
These four tips will empower you to grow your brand and make a huge impact online. . Choose strategies and platforms wisely. You’re much better off focusing all of your efforts on one or two key strategies and executing them thoroughly than overwhelming yourself by trying to do 10 things at once. We all start somewhere.
Leaning back in my chair and pensively staring into the digital whiteness of the Google Doc (about to type this article), I’m thinking how many times I actually pronounced (in my head or out loud), “ If only someone had told me this before ,” as a founding CEO. Pro tip : If you’re on a shoestring budget (who isn’t!), CEO Lesson #6.
Leaning back in my chair and pensively staring into the digital whiteness of the Google Doc (about to type this article), I’m thinking how many times I actually pronounced (in my head or out loud), “ If only someone had told me this before ,” as a founding CEO. Pro tip : If you’re on a shoestring budget (who isn’t!), CEO Lesson #6.
That said, all marketers know that high conversion rates don’t appear out of thin air; it takes quality content that informs and inspires to persuade your leads to make those final clicks. And all consumers have to do is sit back and let your video do the talking. Ensure your video is cross-platform-friendly.
Looking to build your personal brand , but struggling with the time commitment required to write a LinkedIn post or, even worse, a lengthy thought leadership article? I give talks to entrepreneurs across the globe, and I know that we all complain about the noise and the repetitive “trash” (your words!) Here’s why.
You can watch all four inspiring episodes on EO’s GSEA Competition YouTube Channel. The largest hurdle with shifting from in-person to virtual includes greater project management before competition time in coordinating the various tech platforms involved. and more articles from the EO blog. .
But then let's say you receive a welcome email which offers you tips and resources on pet care. Those are all examples of email marketing. Zapier is the most connected AI orchestration platform—integrating with thousands of apps from partners like Google, Salesforce, and Microsoft. You need an automation strategy.
. “We’ve seen companies make mistakes managing investors that have cost them dearly down the line,” said Michael Mohammadi , CEO and co-founder of StormX , an investor relations platform. I sat down with Mohammadi and his co-founder, Eduardo Fonnegra , to get their tips on avoiding common investor relation pitfalls.
How-to articles. They want to get “insider” tips, and they will open an article that has a promising headline. How-to articles perfectly serve the educational goal, but they will also describe goods and services. You can use these articles to explain the advantages of working with you as well.
From CRMs to helpdesks, project management platforms, and beyond, it's down to IT to manage those apps, assign seats, and monitor their infrastructure. Below are some best practices (with practical tips) to help you get the most out of your IT automation efforts. Most organizations use a patchwork of tools to manage processes.
For tips and guidance on the topic, we recently talked with Entrepreneurs’ Organization (EO) members who launched podcasts in 2019. In the second article in our podcast series, we talk more with these podcasting entrepreneurs. Currently, we handle all of the editing in-house with existing staff.
Yes, your core goal is to deliver practical, relevant information, but how you do so can make all the difference in the world. Take a page from a skilled training video company’s playbook and ensure all the videos you create account for the broader content ecosystem you are working on. and more articles from the EO blog.
While we would all agree leadership efforts can always improve, few companies are putting the time or money into developing effective leaders. You can read my tips on the other two—negotiation and delegation—on EO’s blog channel on Inc. ). Leadership. It’s a complex and challenging topic. Networking. Check out EO’s Inc.
By sharing news about what is happening in the community, events, openings, closings, new programs, job opportunities, you create an online startup community platform that is a rich information source for your entrepreneurs, fellow ecosystem builders, entrepreneurial support organizations, and businesses everywhere. How do you get started?
ChatGPT for Business AI Content & Customer Service Best For: Automating customer support, content creation, and internal workflows OpenAIs ChatGPT has evolved into a robust business solution in 2025, offering a range of capabilities through a single platform. Its a low-cost way to scale content output and improve service responsiveness.
The tone is often helpful, not salesy, and the format might include tips, quick demos, or explainer-style walkthroughs. Atlassian This Atlassian ad dramatizes the pain of siloed dev and IT teams with protest-style visuals, then pitches Jira Service Management as the all-in-one solution. 5 from 8K+ reviews) is front and center.
I track specifically the communities for emerging managers at Emerging VC and private equity investors: Accelerators, Platforms, Communities, and Incubators. Join the platforms of firms which help tech startups and VCs identify vendors. Look for platform deals. Lastly, I have three bonus tips.
We're never paid for placement in our articles from any app or for links to any site—we value the trust readers put in us to offer authentic evaluations of the categories and apps we review. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. Not all free plans are worth it.
When people ask what your business is all about, you flounder. Brainstorming business name ideas is all about funneling your ideas down to the basics, and creating a value proposition can help you bridge your big ideas to their most condensed form—your business name. One proven approach to naming is all about condensing your ideas.
Whether you're drafting blog posts from a content calendar, replying to leads with tailored emails, or summarizing customer feedback at scale, Claude becomes a hands-on collaborator inside fully automated systems. For example, let's say you store specific keywords for an article-to-be in a tool like Google Sheets or Airtable.
With Bard, you don't have to check various pages, click through different links, or compare news articles. It would be impossible for me to list all of Bard's use cases here, and what you'll use it for will almost certainly depend on your role. It doesn't just have to be articles, either. ( Poor ChatGPT.)
The following article appeared on the BerniePortal blog. If your organization intends to invest time and money in a system to track time compliantly, it’s worth asking if this is the best type of platform to accomplish that goal. Traditionally, figuring all of this out is a huge burden on the HR department.
The same kind of experience a customer has today on a marketplace like Lazada—the convenience, all digital, fast delivery—we saw was lacking in insurance, which is still operating with offline, face-to-face agents like 20 to 30 years ago,” he said. Fuse, meanwhile, insurance specialists an online platform to run their businesses.
Here, I'll show you how to record a video on a Mac (we all use MacBooks at Zapier), along with a few tips for looking and sounding your best. 3 tips for video recording yourself I've filmed a lot of videos at Zapier. Here are my three main tips for video recording yourself, so you can look and sound your best.
There's a lot of advice out there about the connection between timing and productivity: articles—including Zapier's own —suggesting "X things to do in the morning/afternoon/evening" to stay productive all day long. But timing isn't a one-size-fits-all approach. Sporadic; often late night (8 p.m.
If all you’re doing is pushing out content for the sake of it, not only will your SEO effectiveness likely take a big hit, but your audience will soon seek better quality alternatives, likely in the form of your competitors. Let’s dive into the world of content curation, including a few essential tips to help your business.
Associating with an app that visible, particularly one that’s in the red-hot generative AI space, is bound to get attention — a fact to which this article is a testament. “ But they all have one thing in common: they all hate customer support. ” Yumi, it should be pointed out, has competition in spades.
We're never paid for placement in our articles from any app or for links to any site—we value the trust readers put in us to offer authentic evaluations of the categories and apps we review. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. Is this a shameless plug?
We gathered 30 invaluable strategies from SEO Analysts, Founders, and other experts, ranging from optimizing content with targeted keywords to crafting blog posts that answer key questions. Among all the strategies we employed, the most effective one for ‘CupsnChai’ was undoubtedly keyword research and optimization.
You can get started by using a popular one like First Round ’s 50 Questions to Explore with a Co-founder , taking pertinent snippets from different sources on the internet, or mixing and matching all of the above (which is what I did). There are tons of established communities where both repeat and aspiring founders regularly come together.
your YouTube channel, Instagram page, or blog. Start by pumping out articles on your blog. Canva uses their blog as a lead magnet for their card-making tools. these are all questions people ask. Rahul Pandey, Tech Lead, and Joma Tech all have YouTube Tech brands. Each of these can be a separate brand.
There’s the all-important pitch, creative sets, unexpected reactions by five seasoned investors and the possibility of scaling growth fast with a cash infusion and industry connections. I went all in. Mitch Allen offers tips for any entrepreneur who hopes to make it to the Tank in his EO on Inc. Perfecting My Pitch.
Pro tip: If you're doing a lot of repetitive setup work, it's worth learning a few Google Sheets shortcuts (like Ctrl + D / command + D to fill down or Ctrl + Shift + V / command + shift + V for pasting without formatting). Hold down Shift , and click on the last cell in the row. Press Ctrl + Enter ( command + return on Mac).
Consider the difference between these two sentences: Resolve all of your urgent issues with our product. All of your urgent issues can be resolved with our product. Yet many copywriters use generic phrases like “#1 software,” “the best platform,” and so on to impress readers without actually providing helpful information.
Of the existing assets that all Web3 startups have, these three are among the most important: Core team: Your team is the most valuable asset for your marketing. On-site SEO: Everyone has a website and a blog, yet not nearly enough Web3 marketers devote mind-share into making their websites and apps search friendly. And remember?—?Google
Favorable articles about your company. Or, you might use the newsletter content to tease a blog post outlining your company values. One of the best things about email marketing is how email content can be used to educate and delight users all at once. An exclusive tip of the month. A cool new best practice or tip.
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