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Advice from an entrepreneurship expert, with Professor Michael Goldberg

Young Leaders of the Americas Initiative

The YLAI Network hosted Michael Goldberg , a professor of entrepreneurship and an expert in international business development, for a Facebook chat in November for Global Entrepreneurship Week. Michael answered questions from network members requesting advice for their entrepreneurial endeavors. Getting started with digital marketing.

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TechCrunch Experts: 3 articles on growth marketing and software development

TechCrunch

TechCrunch Experts continues to gather and share authoritative advice for founders who need help with growth marketing and software development. Here are a few related articles we’ve run in recent weeks: Growth marketing. Among other topics, this article covers the K-factor formula, which helps measure virality.

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The 30 Most Important Lessons Learned About Developing New Business

Startup Blogpost

The 30 Most Important Lessons Learned About Developing New Business In this article, we delve into the wisdom of thirty seasoned professionals, including Founders and CEOs, who share their most important lessons learned in developing a new business. But so can men. No one is perfect.

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Domain experts wanted: Submit your guest articles to Extra Crunch

TechCrunch

Guest articles are hugely popular with our startup audience — if the topics are right. Market analysis: Our readers want to learn more about the latest developments in emerging technology sectors from people who have some sort of special viewpoint into the action. Alternative fundraising.

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Draft.dev CEO Karl Hughes on the importance of using experts in developer marketing

TechCrunch

Developers can be a tough crowd. Coming up with relevant content that developers find interesting takes specific know-how, and this is where Draft.dev comes in. One of the survey respondents noted that developers are underrated as a target audience: It may be niche, but it is a large one. What inspired you to create Draft.dev?

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Why generic marketing approaches don’t work on software developers

TechCrunch

“Most of the technical content published misses the mark with developers. I think we can all do a better job,” author and developer marketing expert Adam DuVander says. DuVander was recommended to us by Karl Hughes, the CEO of Draft.dev, which specializes in content production for developer-focused companies.

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3 Real-World Startup Lessons from Harvard Business School Entrepreneurs

Entrepreneurs' Organization

We summarize these pearls of wisdom in our new book, Smart Startups: What Every Entrepreneur Needs to Know — Advice from 18 Harvard Business School Founders. The book is full of insights and advice for every stage of your entrepreneurial journey. and more articles from the EO blog. Validate demand as cheaply as you can.