TechCrunch+ roundup: Creative capital, live-shopping strategy, new name + logo
TechCrunch
SEPTEMBER 28, 2021
Introducing TechCrunch+, advice and analysis to help startups get ahead. Full TechCrunch+ articles are only available to members. Creative capital is the secret sauce, not venture capital. Before a startup lands its first customer or investor, its founders must invest time and energy to develop intellectual property.
Let's personalize your content