StartupNation

JULY 5, 2025

Investors saw Evaheld as a category creator—not just a product, but a movement. We followed that emotional hook with rigorous traction data: our viral collaboration loop drove 340% user growth in 90 days; personalized content requests increased engagement by 185%; retention rose 80% month over month. The outcome?

pitching 64

pitching advice hospitality frameworks 64

American Entrepreneurship

MARCH 5, 2025

With strong tailwinds in both the GLP-1 and fiber categories, Supergut is well positioned for exceptional growth in the coming years, and Im honored to lead the next chapter. This innovation has drawn significant attention from both consumers and retailers, reinforcing Superguts leadership in the gut health and metabolic wellness space.

leadership 87

leadership health peer-to-peer mix-use 87

American Entrepreneurship

JULY 2, 2025

Co-founder and President Stan Garber emphasized the broader vision: “We’re not just building procurement tools. We’re building the intelligent infrastructure that turns procurement into a competitive advantage.

accelerator 56

accelerator innovation entrepreneurship SaaS 56

Jason Malki

NOVEMBER 18, 2024

It is a new category of integrated products allowing SaaS companies to scale their product distribution by combining Self-Serve growth motions (end users can sign-up, try their products w/o talking to sales) and Product-Led Sales (Sales/CSM teams engage with users at the right time for conversion, upsell and retention).

SaaS 52

SaaS strategy education innovation 52

Hunter Walk

FEBRUARY 22, 2025

Did I miss any categories? Don’t be afraid to experiment, don’t be afraid to try something new – unless you’re really excited about podcasting and have a novel idea on how to break through the noise, it’s not worth doing. There, some loose thoughts on magnets.

startup 98

startup VC strategy leadership 98

Tomasz Tunguz

JULY 1, 2025

These new product categories have driven many PLG AI software companies to tens & hundreds of millions in ARR in record time. The S-1 tells the story of a category-defining company that built a collaborative design product, developed a phenomenal PLG motion, & is pushing actively into AI.

collaboration 74

collaboration SaaS disruption development 74

American Entrepreneurship

JUNE 6, 2025

The round follows David’s meteoric rise since its launch in late 2024 and positions the brand for continued growth as a leader in the functional food category. David, the rapidly growing health and nutrition startup, raised $75 million in Series A funding, led by Greenoaks with participation from Valor Equity Partners.

health 92

health innovation entrepreneurship leadership 92

StartupNation

MAY 16, 2025

Less common bank loans, such as those offered by credit unions or Community Development Financial Institutions (CDFI), may also fall into this category. These are available in numerous categories, including grants for firms in a particular location, minority-owned, rural firms, and others. Why Do People Seek Alternative Funding?

peer-to-peer 52

peer-to-peer startup incubation mentorship 52

American Entrepreneurship

JUNE 2, 2025

We are actively seeking founders who understand that great taste, clean labels, and social responsibility must go hand in hand.

ventures 91

ventures investing investment sustainability 91

American Entrepreneurship

APRIL 16, 2025

In a bold move to transform the energy sector with cutting-edge AI, Collide, the category-defining GenAI platform for oil and gas professionals, has secured $5 million in seed funding.

energy 56

energy enablement communities entrepreneurship 56

American Entrepreneurship

APRIL 24, 2025

Omnidian is a category creator addressing one of the clean power sectors biggest pain pointsuptime and maintenancewhile offering a world-class customer experience, said Ichiro Miyoshi, CEO and CIO of Marunouchi. The firms value proposition is resonating globally.

energy 98

energy investing investment accelerator 98

American Entrepreneurship

MAY 28, 2025

The platform is also partnered with leading genetics firm DNAthlete, positioning MAXIOM as a category creator in healthtech. A New Era of AI Health Coaching MAXIOM isnt just launching a productits creating a new category in personal health technology. What Makes MAXIOMs AI Coach Unique?

health 74

health peer-to-peer energy advice 74

Tomasz Tunguz

FEBRUARY 26, 2025

Switching from the norm in your category introduces friction. Modern behavioral economics points toward three-part tariffs as potentially the optimal structure, especially when the number of vendors in a category is small. It commodifies the category by reinforcing a single dominant purchasing parameter: performance.

SaaS 111

SaaS strategy enablement startup 111

Jason Malki

JULY 21, 2025

As a social enterprise using advanced tech for cultural and economic regeneration, we fall between categories. Public funders hesitate at our for-profit structure and blockchain layer. Private investors often misread us as “just” a mission-driven project. There’s no well-worn path for ventures like ours.

culture 52

culture technology funders communities 52

American Entrepreneurship

MAY 12, 2025

In 2025, the event included two core award categories: The Pioneer Award Celebrating trailblazers who have created disruptive innovations with global potential. The 2026 edition will also introduce new award categories targeting sustainability, AI ethics, and social impact entrepreneurship.

innovation 52

innovation ventures peer-to-peer mentorship 52

The Zapier Blog

JUNE 5, 2025

Before this category came into shape, we had a loosely formed category named AI app builders. They fall into a set of categories that make them too developer-grade, focusing on tasks they have to perform every day for work. Some popular AI technologies for coding didn't make it into this list.

development 52

development technology frameworks support 52

StartupNation

JULY 7, 2025

The two main categories are open-ended and closed-ended questions. We can broadly categorize market research questions into a few key types, and understanding these categories will help you craft the most impactful questionnaires and interview guides for your specific research goals. How often do you purchase products in this category?

peer-to-peer 52

peer-to-peer mentorship mix-use media 52

The Zapier Blog

JUNE 19, 2025

I've grouped them into categories to make things easier to scan, but keep in mind: the best ads don't always fit neatly into a box. That kind of third-party validation builds instant trust, especially in a category where trust is everything. Many blur the lines between formats, and that overlap is often what makes them work.

culture 99

culture pitching media education 99

The Zapier Blog

JUNE 15, 2025

Unless explicitly stated, we spend dozens of hours researching and testing apps, using each app as it's intended to be used and evaluating it against the criteria we set for the category. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog.

collaboration 98

collaboration board coworking creativity 98

American Entrepreneurship

JUNE 11, 2025

It’s already reshaping how thousands of organizations operate, making Glean a frontrunner in the rapidly evolving Work AI category. This human-centered approach to AI isn’t just theoretical. From Search to Strategy: A Platform Built on Context At the heart of Glean’s mission is contextual intelligence.

accelerator 66

accelerator innovation enablement communities 66

The Zapier Blog

JUNE 25, 2025

Prioritize automating the most time-consuming tasks at your organization before moving into the "it would be nice…" category. Start slow: Once implementation becomes viable, don't throw AI automation at everything all at once—take baby steps.

mix-use 52

mix-use creativity construction technology 52

Campaign Monitor

MAY 30, 2025

With its drag-and-drop email builder, prebuilt automated journeys, and straightforward yet effective segmentation capabilities, it’s ideal for businesses that want professional results without the complexity.

support 40

support media networking creativity 40

StartupNation

JULY 11, 2025

If you want to be taken seriously, you need to look like you belong in that category. Independent sponsor investment platforms like CapitalPad , for example, connect sponsors with curated deals that are already vetted for growth potential. These platforms don’t waste time on flat or risky companies. Investors pay close attention to both.

mentorship 88

mentorship strategy culture pitching 88

Jason Malki

FEBRUARY 11, 2025

Beyond that, were deepening our enterprise partnerships, expanding globally, and pushing into new categories where high-quality video is a necessity but remains inefficient. Our SaaS platform, Hero, is at the center of that, leveraging automation and personalization to make video production seamless and cost-effective.

leadership 52

leadership SaaS creativity entrepreneurs 52

Campaign Monitor

MAY 30, 2025

The platform excels at helping businesses create visually stunning emails without sacrificing deliverability or analytics depth.

support 40

support creativity media development 40

American Entrepreneurship

JULY 8, 2025

This is a category-defining shift that changes everything for working families.” Addressing a National Child Care Crisis Child care remains one of the largest barriers to employment and economic mobility for millions of American families.

innovation 72

innovation education transportation entrepreneurship 72

The Zapier Blog

JUNE 9, 2025

Unless explicitly stated, we spend dozens of hours researching and testing apps, using each app as it's intended to be used and evaluating it against the criteria we set for the category. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog.

construction 52

construction board support enablement 52

Hunter Walk

MARCH 3, 2025

Could be pinning their thesis on a category of technology or type of founder that isn’t yet understood by the investment community. Mediocre VCs get wealthy themselves but they won’t make money for their LPs, and are, at best, just a WITHDRAWALS ATM for average startups.

peer-to-peer 88

peer-to-peer VC investing investment 88

The Zapier Blog

JULY 17, 2025

For example, a traditional workflow might route customer support tickets based on category tags. It deals with the unique challenges of working with AI systems, like managing model training and deployment, coordinating between different types of AI technologies, modifying processes based on context, and optimizing performance over time.

mix-use 40

mix-use frameworks collaboration support 40

The Zapier Blog

JUNE 19, 2025

The intelligently arranged call inbox shows categories across the top for missed calls, voicemails, recordings, and other types of calls, making it easy to see what may be on your plate. Aircall is a great option in this category. Do you need a low-cost solution? Not every business needs or can afford all the bells and whistles.

mix-use 98

mix-use support collaboration media 98

The Zapier Blog

JUNE 17, 2025

The 3 main types of CRM software Generally, CRMs can be broken down into three types: Operational Collaborative Analytical Most modern CRMs are all-in-one tools that combine elements of all three categories, but some are more specialized or industry-specific, like insurance or real estate CRMs.

real estate 75

real estate collaboration support opportunity 75

Innovation 2 Enterprise

APRIL 25, 2025

Hosted by i2E and presented by Loves Travel Stops, this years event awarded more than $167,000 in prizes across multiple categories, celebrating the brightest emerging entrepreneurs from colleges and universities throughout the state.

entrepreneurs 52

entrepreneurs pitching innovation communities 52

The Zapier Blog

JUNE 29, 2025

The app isn't packed with the kinds of AI features that are now a major selling point of a lot of design tools in this category, so if that's a concern, give it a miss. Also, the only AI feature it has rolled out is one-click background removal.

media 59

media mix-use creativity collaboration 59

The Zapier Blog

JUNE 15, 2025

Category Description CRM Sales Manage your sales process and client communications, including leads, contacts, accounts, and deals. The list of Zoho apps is so extensive, it might be quicker for me to tell you which tools Zoho doesn't offer.

collaboration 52

collaboration financing finance enablement 52

The Zapier Blog

JUNE 10, 2025

Unlike Jira's templates that explain exactly what the automation or trigger will do, Zendesk just hands you a bunch of dropdown options in each category that you have to sort through to MacGyver your own automation. Creating your own traditional, non-AI agent in Zendesk isn't the most user-friendly process, either.

support 52

support SaaS communities development 52

Campaign Monitor

MAY 30, 2025

Limited integrations — Some users mention restrictions like the inability to connect with Google Ads, hampering marketing campaign optimization. 1) Campaign Monitor by Marigold – The #1 GetResponse alternative in the market right now 4.7/5

support 40

support creativity development consulting 40