Remove the-narrative-arc
article thumbnail

How to Communicate Impact Metrics to Investors

StartupNation

Our core metrics weren’t just about revenue growth; they included sustainable packaging adoption, customer retention from values-driven campaigns, and influencer-led conversions tied to inclusivity narratives. And tailor your narrative — not just your numbers — to the investor’s thesis.

article thumbnail

15 Innovative Pitch Deck Designs That Drove Investor Engagement

StartupNation

Ben H , Founder & Owner, Dealmemo The Power of a Well-Designed Pitch Deck for Your Business Follow a Psychological Sequence I designed the pitch narrative to follow a psychological sequence rather than a linear business outline. The energy in the room shifted immediately—he became engaged rather than adversarial.

article thumbnail

21 Facebook ad examples (and why they work)

The Zapier Blog

Chalk it up to occupational hazard: as a marketer and consumer of ads, I can't help but take note of ads that nail the hook, the message, and the execution. Get your leads where you need them Automate Facebook Lead Ads Here, I've rounded up standout Facebook ad examples that do just that.

culture 98
article thumbnail

The Most Interesting Online Video Trend

Both Sides of the Table

By now many of you know the Harlem Shake but what you may not appreciate is the broader trend behind the video and it has mirrored my general views on how TV will work in the future. Global audiences of prosumer video producers will create content that is viewed by global audiences in numbers far in excess of traditional TV. Why would it?

article thumbnail

5 Tips for Mastering Your Brand Storytelling

StartupNation

The best businesses have a story, and the best entrepreneurs know how to weave storytelling into their brand narrative. Following the typical story arc (beginning, rising action, climax, falling action, resolution). If you need help carving out your story arc, answer some questions like: What made you want to start a business ?

article thumbnail

In the Vault: Turning Developers Into Clients With Marco Argenti From Goldman Sachs

Andreessen Horowitz

Maybe you could walk us through a bit of your career arc, what were the key learnings from each of those different periods, and how does that inform what we’re going through today? Follow this show on our podcast feed so you don't miss an episode. David Haber: Marco, thank you so much for joining. David: Totally.

article thumbnail

Data obscures positive trends in VC dollars reaching women-founded startups

TechCrunch

From this perspective, one in four first-financing deals is into a company with a woman founder — a dramatically different picture than the outrage-inducing 2% narrative circulating in the industry. In 2021, $330 billion in venture capital was deployed, and only 2% of that number went to companies founded only by women and 15.6%

VC 89