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8 Steps to Making Better Business Decisions

Entrepreneurs' Organization

Fortunately, recent research in cognitive neuroscience has identified strategies help you know when you’re falling into cognitive biases , as well as ways to defeat these dangerous judgment errors in your professional life. It’s a learnable strategy based on a distinct sequence of eight simple steps. It’s not mythical.

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Beginner’s Guide to Implementing AI in Your Small Business Without a Tech Team

American Entrepreneurship

These platforms provide intuitive interfaces, such as drag-and-drop AI-powered tools, enabling business owners to create custom AI solutions tailored to their needs. Social Media Management: Use Generative AI for content creation, enabling you to schedule posts and analyze engagement metrics to optimize content strategy.

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How AI Will Shift Customer Experience to the Next Level

Startup Grind

Predictive personalization will particularly come handy for online shopping, where data collected from consumer behavior exhibited in online sessions is analyzed. By observing and processing this data, businesses will be able to assess individual shopper needs, suggesting the right items and delivering them to their homes.

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Small Business Marketing Research Tools

American Entrepreneurship

There is a wealth of online marketing research resources to help a small business or startup to establish a marketing plan and strategy to achieve its marketing goals. With the move to the digital economy and the advent of AI, data empowers small business owners to make more informed decisions.

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How to Communicate Impact Metrics to Investors

StartupNation

This article presents key strategies, backed by expert insights, to help you showcase your startup’s value and growth potential. From telling compelling data-driven stories to aligning metrics with investor priorities, these approaches will equip you to present your startup’s impact in a clear and persuasive manner.

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Fintech companies must balance the pursuit of profit against ethical data usage

TechCrunch

Fintech holds the potential to fundamentally transform the financial services industry, enabling financial institutions (FIs) to operate more efficiently and deliver superb user experiences (UX). In an environment where data collection is necessary but contentious, the main competitive advantage for banks lies in trust and transparency.

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All You Need To Know About Cross-Channel Marketing

StartupNation

Cross-channel marketing is a marketing technique that enables you to facilitate an interconnectedness among your different marketing channels (website, social media, push notifications, google ads, and email). How to create a winning cross-channel marketing strategy. This is where cross-channel marketing comes into the picture.

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