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Forge the Future: Immersive Roleplaying for Aspiring Entrepreneurs

Paul G. Silva

I am thrilled to introduce Forge the Future —an immersive roleplaying simulation designed for aspiring entrepreneurs and business professionals! Have you ever tried explaining to friends or family what it’s really like to build a startup? Let’s Connect: Interested in learning more or setting up a session?

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Kristin Marquet, Founder, Tech/Analytics/PR Expert, Academic Finance Background, Marquet Media

Startup Blogpost

I’ve spent the past 15 years working in public relations, branding, and digital marketing, building a career that intersects several passions of mine—startups, health and wellness, and, most recently, parenting. These three areas have really shaped how I approach brand-building for startups, integrating personal values with strategic growth.

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Building Scalable Startups: Strategies for Long-Term Growth

American Entrepreneurship

Many entrepreneurs aim to create businesses that succeed in the short term but also have the growth potential to scale and thrive in the long run. They develop a business model identifying the critical factors necessary for a sustainable business. What Is a Scalable Business Model?

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How to Build a Strong Founding Team for Your Startup: Key Roles and Responsibilities

American Entrepreneurship

Two entrepreneurs share their experiences building a strong team followed by an outline of key areas to know. Building a startup is an exhilarating journey, but the road to success is rarely a solo endeavor. Having that support system, especially in the early days of building a startup is important because it’s really hard.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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BE 2.0: Why Culture Matters More Than Strategy

Paul G. Silva

Culture is Strategy This post is part of my ongoing series exploring lessons from Jim Collins’s book, BE 2.0 Why Culture Matters More Than Strategy People often say “culture eats strategy for breakfast.” Jim Collins takes this further: culture doesn’t just influence strategyit becomes your strategy. .”

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The Entrepreneurial Path: Essential Tips for First-time Founders

American Entrepreneurship

Two prominent entrepreneurs share their views on starting a business plus 10 tips every first-time founder should have. However, the rewards of building something from the ground up that is profitableas well as creating jobs, innovating, and solving problemscan be immensely gratifying. They’re done by a team of people.”

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A Proven Guide to Recruiting Passive Candidates

It's a simple, frustrating truth that you can't predict everything when it comes to recruiting for businesses. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it.

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How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.