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CRM automation guide

The Zapier Blog

Zapier is the most connected AI orchestration platform—integrating with thousands of apps from partners like Google, Salesforce, and Microsoft. CRM marketing automation vs. CRM sales automation Automate your CRM with Zapier Advanced tips for automating your CRM What is CRM automation? Learn more.

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How Smith.ai saves 250+ hours weekly with one Zap

The Zapier Blog

With a tech stack grounded in ClickUp and Zapier, they’ve built a powerful automation engine that proactively addresses issues, surfaces insights, and keeps quality high. If it passes, a Code by Zapier step runs a custom JavaScript snippet to analyze the call transcription for total silence.

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A guide to email marketing automation: best practices and automated workflows

The Zapier Blog

Probably a shipping update, too. A few weeks later, you might even receive a follow-up with recommendations for complimentary products. In this guide to email marketing automation, we'll walk you through what it is, how it works, best practices, and how you can get the most out of it with Zapier.

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AI integration: How to bring AI into your workflows

The Zapier Blog

With Zapier, AI integration is about making your workflows work better. Try Zapier's AI features Discover how AI gives you automation superpowers. Zapier makes it possible to connect state-of-the-art AI models to the apps your team already uses. Or, let's say you're managing a content team.

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14 TikTok marketing tips from successful accounts [2025]

The Zapier Blog

Social media platforms like TikTok are becoming the first port of call for product discovery. Instead of creating a social media strategy that drives users off the app and onto your website (which most platforms penalize brands for), TikTok lets brands upload their product catalog and tag products in their posts.

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Brevo vs. Mailchimp: Which is best? [2025]

The Zapier Blog

The brands with access to it get a golden opportunity to push news, offer new products, and start conversations that aren't possible in other channels. While Mailchimp has now discarded lists in favor of tags, Brevo sticks with a list-based approach. Mailchimp keeps things simpler, offering just tags and segments—and no lists.

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What is the Best CRM and Marketing Tech Platform for a New Private Equity/Venture Capital Fund?

David Teten VC

After extensive research, we centralized on HubSpot and deprecated Salesforce, Hootsuite, Calendly, Mailchimp, Contacts+, and Zapier. We were only paying for Zapier in order to pull business cards into Salesforce. Contacts+ (Fullcontact spinoff), for scanning business cards; syncing data; and auto-updating. a LinkedIn page).