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Why Your Marketing Campaign Sucks

Both Sides of the Table

This article originally appeared on TechCrunch. Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Flurry doesn’t talk about all of their analytics features and functions.

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Why Titles Matter a Lot if You’re a Blogger

Both Sides of the Table

I never saw it go out with a “tip @techmeme” on Twitter. His article is well worth reading anyways. When I first started writing this blog several years ago I had less followers than you have right now. Often you ask somebody, “Did you see that article on Google buying so and so?” I should know.

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4 secrets to successful social media

Entrepreneurs' Organization

This article comes from the Melbourne chapter of the Entrepreneurs’ Organization. And every business owner and founder knows that social media is one of the most cost effective ways to market your products and services. . Robert offere this key tip: Create different posts for different social networks.

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Can You Build a Business with $100 or Less? Yes … and Here’s How

StartupNation

Yet, despite all the buzz and frenzy around it, the business failed. Here are expert tips and real-life lessons from those who succeeded. From low-cost business ideas to case studies, keep scrolling and you will find much to explore in this article. But let’s not rely on ChatGPT this time, okay? In fact, AI boosts ROI by $3.7

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Innovation Through Crisis

Entrepreneurs' Organization

A version of the following article originally appeared on Entrepreneur Middle East. We all know what the issues are. If you don’t have one, spend the time to set one up inexpensively, and load it with all your customer information. If you don’t know why you do what you do, the rest of this article may not make sense.

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How to use creative videos to transform email marketing from basic to bustling

Entrepreneurs' Organization

That said, all marketers know that high conversion rates don’t appear out of thin air; it takes quality content that informs and inspires to persuade your leads to make those final clicks. And all consumers have to do is sit back and let your video do the talking. By adding videos, your newsletters become all the more engaging.

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20 Years As a CEO: What I Wish I Knew Then

StartupNation

Leaning back in my chair and pensively staring into the digital whiteness of the Google Doc (about to type this article), I’m thinking how many times I actually pronounced (in my head or out loud), “ If only someone had told me this before ,” as a founding CEO. Pro tip : If you’re on a shoestring budget (who isn’t!),