The Zapier Blog

JUNE 12, 2025

As a content marketer who's dabbled in building my own tools, I've learned to pick my battles carefully. While LLMs can provide me with code for just about any situation, using established tools can save me from a lot of headaches later on.

enablement

The Zapier Blog

JUNE 18, 2025

Marketing campaigns: Campaign flowcharts Launching a marketing campaign is a major undertaking, but with more glitter and existential dread about ROI. It helps you chart out the various stages, decision points, and marketing channels you'll be using. It forces you to finish things instead of just starting more.

board

The Zapier Blog

JULY 7, 2025

A customer relationship management tool (or CRM) is a critical hub for sales and marketing teams—but it's not just a place to store contact details. It's about keeping that data up to date, ensuring the right people take action at the right time, and creating consistent, scalable workflows across your entire go-to-market motion.

mix-use

The Zapier Blog

JULY 13, 2025

For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. There's no magical scan that reads your invoices, and getting purchase orders to match up perfectly with bills is definitely a manual exercise. There's no one single best AP automation software.

financing

The Zapier Blog

JUNE 26, 2025

Market shifts: External changes in the market, competitive landscape, or regulatory environment can necessitate changes to the project scope. If it's a marketing campaign, lay out target audiences , channels, messaging, and success metrics.​​ Next, drill down into detailed requirements and acceptance criteria.

strategy

Both Sides of the Table

MARCH 27, 2011

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

startup

Both Sides of the Table

APRIL 26, 2015

I wanted to spend the rest of the blog post telling you why we decided to fund the company, how we settled on the final product design and our unique way of launching the app. Ferris has built an elegant way to pull to solve this problem and has a roadmap that will bring even more magic. That’s where Shaheen did his magic.

investment

The Zapier Blog

JUNE 3, 2025

One area where AI has been working its magic for years is in AI grammar checkers. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. Second, I didn't just read these apps' marketing materials and customer reviews. Privacy and IP controls. Extra features.

creativity

Entrepreneurs' Organization

JUNE 18, 2021

Successful entrepreneurs know that they will face fierce competition in the market and must stay up-to-date with the latest innovations and ideas to keep their businesses thriving. Among the thought-leaders I’ve been able to see are Gary Vaynerchuck, Barbara Corcoran, Magic Johnson , Sara Blakely, Chris Do and Seth Godin.

education

Both Sides of the Table

MAY 5, 2011

awards dinner on Thursday night I started reflected on what it would take to “change the trajectory&# for Seattle or for any regional market, really. Who’s going to help you with improving your marketing / positioning to become a clear platform category leader like Twilio? There’s you and your killer CTO co-founder.

communities

Entrepreneurs' Organization

MARCH 20, 2024

Dive into the vibrant world of EO’s Global Student Entrepreneur Awards (GSEA) and reconnect with the magic of being an entrepreneur. Contributed to EO by Roxana Shershin, an EO Atlanta member who is president of Digital Additive , a marketing agency focused on delivering personalized one-to-one digital experiences for leading brands.

peer-to-peer

Entrepreneurs' Organization

FEBRUARY 19, 2021

Contributed by Colin Campbell , EO South Florida, is an internet pioneer since 1993 and EO member since 1996 who has built multiple companies with his partners that have a combined market value of more than US$1 billion. appeared first on THE BLOG. Talk to you in Clubhouse! colin.club. . The post Isn’t it time you joined Clubhouse?

entrepreneurial ecosystem

Entrepreneurs' Organization

APRIL 7, 2021

And, as many other companies experienced, overhead expenses did not magically disappear. We normally walk around the Sant’Ambrogio market with him, picking up tomatoes and onions for his delicious sauce. and more articles from the EO blog. . Our revenue stopped. Requests for refunds came pouring in.

peer-to-peer

Both Sides of the Table

DECEMBER 5, 2010

This blog post originally appeared in serialized form here on TechCrunch. Was it massively better software, better companies, better markets? Suddenly we were all creating blogs on Blogger.com, Typepad & WordPress. We started uploading images of ourselves to our blogs. But the masses didn’t want to blog.

networking

Entrepreneurs' Organization

OCTOBER 19, 2018

A version of this article first appeared on Feliks’ Medium blog. . The Visionary focuses more on driving innovation, creating ideas and assessing the market. Often the CEO role is focused externally (market, customers and investors) while the COO role is focused more inward (employees, organization design, processes and systems).

board

Gust

SEPTEMBER 27, 2014

In order to be competitive, a company needs to have just about everything in place, from its product to its team to market traction, before it is ready to seek funding. With that background, here are 30 tips to help you make the most of Gust: Subscribe to the Gust Blog , and go back and read the past posts.

VC

Startup Blogpost

MARCH 22, 2024

How to Leverage SEO to Drive Traffic to Your Startup’s Website In the ever-evolving landscape of digital marketing, leveraging SEO is crucial for driving traffic to a startup’s website. The advantage of Web Stories is that you can condense existing blog content or other content for easy sharing on various social media platforms.

strategy

FundersClub

JUNE 12, 2017

And you can kind of see how that might be useful for vetting and there's thing that we do back of house to help use that network for better understanding markets and businesses. Obviously we also consider it necessary for a startup to be in a market that is big enough to justify a VC investment.

VC

OurCrowd

JANUARY 22, 2023

OurCrowd Summit: Enter a world of angels and unicorns Enter a magical world of angels and unicorns at the OurCrowd Global Investor Summit in Jerusalem on Feb. Currently available only in Plain flavor, two more, Onion & Chive and Strawberry, will be hitting the market soon.

incubation

Entrepreneurs' Organization

DECEMBER 14, 2015

By Arman Sadeghi, an Octane blog contributor and CEO of Titanium Success. It doesn’t matter how good your company is, how well you do marketing, and how hard you work if the industry you are in is dying. Secret #2: Educational marketing. Secret #9: Blogging on your company website is a must.

education

Hunter Walk

JUNE 26, 2023

I’m always a fan of investors who write consistently, while blending personal experience and utility, versus just content marketing. Chris Neumann (of Canada’s Panache Ventures ) checks these boxes so I asked him to come on my blog (currently less consistent, hopefully still the other two) for Five Questions. Thanks Chris

founder

OurCrowd

MARCH 6, 2021

The FDA has granted De Novo Marketing Authorization for the breakthrough Hominis robotic surgery system developed by Memic – a notable first. Today, the electric car is a mass-market reality and Musk’s gamble has sent him powering past Gates and Bezos straight to the Forbes top slot – at least for a while. Introductions.

energy

Y Combinator

MAY 15, 2019

5:35 – What percent of the market will ultimately be paid content? Jonathan Gill [01:03] – From the current state of the podcasting market, ad-supported sponsorship is one way forward when people are used to free products versus television and cable where they’re used to different tiers. 00:00 – Intros.

culture

Entrepreneurs' Organization

DECEMBER 3, 2021

In marketing, as in life, change is the only constant. Trends in marketing come and go—causing a burden of uncertainty that torments every marketer. One marketing trend you’ve likely heard of is the use of animated videos—and videos in general. Statistical analysis of video marketing. 3D animation.

mix-use

Both Sides of the Table

JUNE 8, 2010

I’m going to save that for a future blog post. Get your product/market fit working before you ramp up your costs (or raise too much money). And market your brand, not your personality. Nail it before you scale it” – I missed who said this but I love this quote. Greycroft – Why Accountants Don’t Run Startups.

peer-to-peer

Both Sides of the Table

MARCH 14, 2015

For years when I did This Week in VC (now BothSides TV ) and one of the most magic parts was the people who watched the show live and could ask questions in realtime. They allow my to drive traffic to my blog, to websites or anywhere I want as long as the audience will click. The energy created by livestream is awesome. So put simply?

energy

Entrepreneurs' Organization

JANUARY 17, 2024

In addition to these topics, we also discussed the importance of movement, philanthropy, having fun, global mindset, space travel and more with Richard during those magical days on Necker. Anya is the founder and CEO of Crowe PR , a recognized public relations and marketing expert, bestselling author and speaker.

entrepreneurs

Both Sides of the Table

OCTOBER 26, 2014

It’s like “direct” traffic to your website that seems to magically appear. It’s why in this article I advise that people “market today not futures” because you don’t want your playbook in the hands of the competition. When to start PR?

pitching

Entrepreneurs' Organization

APRIL 24, 2024

Was it magical or mediocre? With company and corporate events, you want to be sure to reach your marketing goals by connecting with your target audience and creating brand awareness. “In and more articles from the EO blog. and more articles from the EO blog. Think about the last event you attended.

innovation

Both Sides of the Table

DECEMBER 5, 2010

This blog post originally appeared in serialized form here on TechCrunch. If you came here via a direct link you might want to check out the more detailed full version on my blog, which is here. Suddenly we were all creating blogs on Blogger.com, Typepad & WordPress. But the masses didn’t want to blog.

networking

Entrepreneurs' Organization

AUGUST 17, 2023

Witnessing his first-generation Indian-American parents struggle to compete with larger jewelry chains, he understands the value in having a company arrange marketing, pricing, sourcing, logistics, computer systems—you name it. and more articles from the EO blog. The post Run Your Business for the Present first appeared on The EO Blog.

entrepreneurs

Entrepreneurs' Organization

SEPTEMBER 20, 2023

I have a small (15 people) marketing communication agency. Let them do their magic! Once they do, I just need to step back and let them make the magic happen. and more articles from the EO blog. The post Empowering Members to Lead Leaders: EO’s Path of Leadership first appeared on The EO Blog.

leadership

Entrepreneurs' Organization

MAY 10, 2023

But the real magic of EO happens when our members have epiphanies like the one I described above. But most inspiring of all was how Sabu explained how his mom and dad started the restaurant, the principles their parents taught them, and how they marketed their family business. and more articles from the EO blog.

opportunity

Entrepreneurs' Organization

NOVEMBER 5, 2015

This is an everyday necessity that, by making a few simple changes, we were able to use as a major marketing tool. We have a female sales representative who is the Princess of Persuasion, a financial person who is our Chief Reality Officer and a support person named Keeper of the Magic. Business Cards. Positioning.

creativity

TechCrunch

MARCH 17, 2022

You can catch more about Arcol’s founding story in O’Carroll’s blog. We need to build our product quickly because we have this peak frustration in the market,” O’Carroll said. We want to bring back the magic.”. What Figma has done in the user interface design space, we want to do in building design.”.

creativity

TechCrunch

JANUARY 11, 2022

Arcade remembers what you click on so users can make a version of their demo and then embed snippets of the product into websites, blogs and tweets so that people who haven’t used the product before can see it before signing on for a trial. Going forward, the company is focused on marketing, functionality and distribution. “We

capital

StartupNation

NOVEMBER 21, 2021

What opportunity have you discovered in the market? We see founders getting lost on the technicalities: the market size, the business model and the projections when what you are doing should focus on answering that set of questions (in under four minutes). Infrastructure/underlying magic (optional). That’s it! Cover slide.

pitching