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Why Your Marketing Campaign Sucks

Both Sides of the Table

This article originally appeared on TechCrunch. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches? The major battle for press is a battle for “mindshare” and it’s exactly the reason I blog. I am a VC. I hand out money. ” Of course not.

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20 Years As a CEO: What I Wish I Knew Then

StartupNation

Leaning back in my chair and pensively staring into the digital whiteness of the Google Doc (about to type this article), I’m thinking how many times I actually pronounced (in my head or out loud), “ If only someone had told me this before ,” as a founding CEO. Pro tip : If you’re on a shoestring budget (who isn’t!),

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20 Years As a CEO: What I Wish I Knew Then

StartupNation

Leaning back in my chair and pensively staring into the digital whiteness of the Google Doc (about to type this article), I’m thinking how many times I actually pronounced (in my head or out loud), “ If only someone had told me this before ,” as a founding CEO. Pro tip : If you’re on a shoestring budget (who isn’t!),

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CRM automation guide

The Zapier Blog

Zapier is the most connected AI orchestration platform—integrating with thousands of apps from partners like Google, Salesforce, and Microsoft. CRM marketing automation vs. CRM sales automation Automate your CRM with Zapier Advanced tips for automating your CRM What is CRM automation? CRM automation is all about working smarter.

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Your guide to IT automation

The Zapier Blog

From CRMs to helpdesks, project management platforms, and beyond, it's down to IT to manage those apps, assign seats, and monitor their infrastructure. But when those apps don't work well together or connect through an integration, IT teams end up with fragmented systems and siloed apps. What are the dependencies?

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A guide to email marketing automation: best practices and automated workflows

The Zapier Blog

But then let's say you receive a welcome email which offers you tips and resources on pet care. Those are all examples of email marketing. Zapier is the most connected AI orchestration platform—integrating with thousands of apps from partners like Google, Salesforce, and Microsoft. You need an automation strategy.

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The best free invoicing software in 2025

The Zapier Blog

We independently review every app we recommend in our best apps lists. This year, to help you avoid analysis paralysis, I researched more than 50 free invoicing apps and spent several days testing the top contenders. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog.