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4 Ways to Leverage Podcasting to Grow Your Business

Entrepreneurs' Organization

A unique angle is critical — and with the rapid growth of podcasts as a media form built for communities, going niche and specific is key. A podcast is a marketing channel – and it can be a key part of a strategic marketing mix. Building a learned community Nothing beats honest intellectual conversations.

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The 5-Step Blueprint for Finding Your Perfect Co-Founder

Entrepreneur's Handbook

Without further ado, here are the five actionable steps that I’ve used to find, assess, and partner with the right co-founder. Step 1: Identify and target the right communities The first place you should start with is your network. Quickly identify the people you most admire or would love to work with. It will pay huge dividends!

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How to Use Reciprocal Marketing as a Growth Strategy for Your Startup

StartupNation

In this article, we will look at how startups can apply the reciprocity principle as part of their overall growth strategy. Most companies leverage these organic channels anyway, so adding reciprocity to the mix takes minimal effort. As long as they’re not used excessively, there’s nothing sketchy about reciprocal links.

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TechCrunch+ roundup: Immigration law Q&A, finding your problem, why a16z pitched Deel

TechCrunch

Full TechCrunch+ articles are only available to members. Use discount code TCPLUSROUNDUP to save 20% off a one- or two-year subscription. ” This week, we’re running several articles on entrepreneurship as TechCrunch staffers recap their conversations and panel discussions from our Early Stage event earlier this month.

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5 Lessons on Career Growth From a Google Exec

Entrepreneur's Handbook

From my own experience and from the experience of helping other people develop their careers, I wanted to share 5 lessons that I found very useful and that will hopefully help you in your pursuit. This article is based on my Medium Day tal k that I held on the 12th of August. More about trust in my previous article here.

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Challenger Brands: Change is guaranteed. Growth is optional.

Entrepreneur's Handbook

I’m here to talk about challenger brands and how they continue to grow, outpace competitors and build growth via the entrepreneurial spirit in all of us. I chose to write this article because I want to spotlight the opportunities created by the COVID pandemic. This is not a listicle article. Well, now you do.] Commerce ??

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Technology Trends: 10 Areas of Innovation to Watch for 2012

This is going to be BIG.

PS.there are various companies in this article I have or have had business involvements with. 2004 gave us widespread blogging and Meetups, and 2008 showed how the web could be a community organizing and fundraising tool. With the release of iCloud, that's less of an advantage now than it used to be. Reader beware.).