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Why Your Marketing Campaign Sucks

Both Sides of the Table

We provide strategic advice to digital media companies in a manner that reflects how corporate development is actually done. Consider this blog post titled, “ Christmas 2012 Shatters More Smart Device and App Download Records.” They basically help companies get sold and help buyers determine which companies to buy.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

They had a viral promotional technique that encouraged your friends to download their app to watch a video they posted and a channel (Facebook) that was trying to grow its video audience. Having a high position can make a huge difference to “organic” downloads. Startup Advice' Look at Viddy & SocialCast.

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Want to Know How VC’s Calculate Valuation Differently from Founders?

Both Sides of the Table

Luckily you all now have the spreadsheet to download that will calculate both for you. Tags: Startup Advice This Week in Venture Capital. How VC’s Calculate Valuation : We walked through a standard deal where you raise $1 million at a $3 million pre-money valuation leading to a $4 million post money valuation.

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How to Manage a Startup Through Troubling Times

Entrepreneurs' Organization

Here is advice I collected for dealing with the stress of running a startup: 1. Brad Feld, a partner at Foundry Group and investor in many successful startups, gave me this piece of advice. I interviewed a number of prominent VC’s and entrepreneurs for my recent book. Remember that you are not alone. Communicate with the team.

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Want to know why charging $12 / year converts higher than $9.99?

Both Sides of the Table

What is the mix of revenue between ads, subscriptions, digital downloads & ecommerce. Advice, coaching, intros? They’ve worked with a few small companies like Zynga, Playdom, GroupOn and TopSpin Media. If you have this sort of need – check ‘em out. </end of plug> 4.

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The Full Dataset on What VCs are Thinking About Funding in 2016

Both Sides of the Table

We also are dependent on money, advice and support of many of our friends & colleagues in the venture industry who co-invest with us in nearly every deal we do. It’s linked to here where you can download it or embedded below. VC survey data 2016 from Mark Suster.

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This Week in VC with Farb Nivi, Founder of Grockit

Both Sides of the Table

In particular I tried to do most of the “entrepreneur advice on VC” up front so that if you don’t want to watch our views on the deals you don’t have to. Estimated 15mm downloads to date. Tags: Start-up Advice. He’s also candid, humble and helpful. I think you’ll enjoy watching this week’s video.

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