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5 Questions to Get Your Brand Crystal Clear

Entrepreneurs' Organization

Do You Even Know Your Own Brand? Can you clearly describe what your brand is and, equally important, what it isn’t? When you make strategic decisions, is it easy to determine what is on-brand — and what is off-brand? What is your Brand Promise? Your Brand Promise should include three things at most.

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How to Use Video Effectively at Each Stage of Your Inbound Marketing Funnel

Entrepreneurs' Organization

Best Video Types for Top-of-Funnel Marketing At the start of the funnel, you are focused on generating brand and product awareness to improve lead generation. Brand Videos Brand videos are all about providing a memorable first impression to potential leads, so they hold a lot of power at the start of a marketing funnel.

education 233
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Themes vs Verticals: How to Stand Out as a VC Building a Thesis

This is going to be BIG.

Then, they need to figure out a way to project that brand up above the venture community, like a Bat signal calling for the best founders to come and pitch them. He wasn’t only investing in businesses that sold data. That means a lot of competition for the best deals and more difficulty in standing out. Data wasn’t a sector.

VC 244
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Strategic Casting: How to Fish For Your Ideal Clients and Employees

Entrepreneurs' Organization

In my experience, it’s critical to uncover the secrets of fishing in the perfect spots to hook the right clients and employees for your business success. Consider starting one. Fellow alumni may be running their own businesses. Research business or social clubs that cater to business leaders. None in your area?

culture 271
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5 Early Indicators Your Embedded Analytics Will Fail

Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.".

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5 signs it’s time to rebrand your business

Entrepreneurs' Organization

For many growing businesses, a rebrand is part of the cycle. While there are many reasons a business may choose to rebrand, it’s not always easy to see them from the inside. Choosing to rebrand isn’t easy , but it’s necessary when your business hits a wall and needs a refresh for continued success. What is a rebrand?

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5 Effective Inbound Marketing Strategies to Nurture in 2024 

Entrepreneurs' Organization

In a world where everything is increasingly tailored to people’s needs, inbound marketing is crucial to getting your brand out there. However, as with everything in business, the right strategies constantly change (even when the fundamentals stay the same). Including that landing page in your Google My Business profile.

strategy 253
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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.