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Here is Why Non-Obvious Startup Ideas Can Yield the Largest Results

Both Sides of the Table

It has become so synonymous with Internet companies that the French have invented a disdainful term including Amazon: “les GAFA,” which they refer to as Google-Apple-Facebook-Amazon to talk about American dominance of the Internet. It is a household name. The value prop is pretty clear.

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Expeto, a startup selling tools to manage private cellular networks, raises $13M

TechCrunch

There’s a growing market for private cellular networks, or dedicated cell networks configured to support a company’s specific requirements within a confined area (think a warehouse or wind farm). But that hasn’t stopped new ventures from cropping up to challenge the incumbents.

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Akeyless secures a cash infusion to help companies manage their passwords, certificates and keys

TechCrunch

Today, Akeyless is thriving, Angel tells me — despite fierce competition from incumbents like Hashicorp Vault, AWS Secrets Manager and Google Cloud’s Secret Manager. In software development, “secrets” refer to credentials like passwords and access tokens. Image Credits: Akeyless. billion in 2020.

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The Complete Guide to SaaS Pricing Strategy

Tomasz Tunguz

Enables natural expansion : MongoDB and Ethereum, two database companies with nearly identical revenue trajectories through 2020, both employ usage-based models that have supported their explosive growth. They change with time as your marketing team builds a brand, develops reference customers, and creates ROI case studies.

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B2FI: Demystifying Software Sales Into Financial Institutions

Andreessen Horowitz

This framework, which is frequently leveraged by our GTM team, is a qualification methodology that supports the sales process and can help companies answer internal sales questions such as which customers to go after and how to actually win a deal.

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Skio raises $3.7M to help brands on Shopify sell subscriptions

TechCrunch

Skio is taking on incumbents like ReCharge Payments, which too has built subscription software for e-commerce brands and was valued at $2.1 Kennan Davison, an engineer who previously worked at Hulu and Pinterest, founded the startup in April. billion earlier this year after a $227 million raise. .

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Why Pricing and Packaging Matters More When You’re Launching Your Second Product

Andreessen Horowitz

Eventually, Atlassian noticed that IT, legal, and customer support teams started to use Jira software to track their own workflows, and so created JIRA Service Desk—a product more akin to a “help desk”—to serve these new customers. To more effectively monetize this new customer segment, Atlassian created a new pricing metric: per agent.