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3 disruptive trends that will shape marketing in 2022

TechCrunch

Use cohort analysis to drive smarter startup growth. But this change also shifted the power away from social media advertisers such as Facebook and Snap, who went from having unfettered access to user-level browsing and buying data to now receiving only aggregated information, often limited to the past 24 hours. Simon Lejeune.

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60 Top Women-led Venture Capital Firms

American Entrepreneurship

Funding of women-founded startups remains significantly lower than those that are gender-mixed While women entrepreneurs are making significant strides in startup formation, they continue to struggle to gain access to funding on par with men. They invest in companies that are disrupting traditional retail and consumer experiences.

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Stylework, India’s co-working marketplace, nabs $2m in fresh funding

AsiaTechDaily

Existing investor WFC, along with iAngels Network, Sateeq Invest, and Impactful Pitch structured syndicates, and marquee industry mix global HNIs, also participated in the round. The post Stylework, India’s co-working marketplace, nabs $2m in fresh funding first appeared on AsiaTechDaily - Asia's Leading Tech and Startup Media Platform.

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The Future of Hospitality is Here

Revolution

Yet, technology adoption within the real estate community as a means to fundamentally disrupt how physical assets behave and how transactions occur was lagging up until the last couple of years. The connective thread here is the use of technology. It is about building and recreating communities.

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Regie secures $10M to generate marketing copy using AI

TechCrunch

Regie.ai , a startup using OpenAI’s GPT-3 text-generating system to create sales and marketing content for brands, today announced that it raised $10 million in Series A funding led by Scale Venture Partners with participation from Foundation Capital, South Park Commons, Day One Ventures and prominent angel investors.

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Go1 snaps up speed reading app Blinkist to expand in enterprise learning

TechCrunch

Second, while financial terms of the acquisition are not being disclosed by the two companies, but we have confirmed other details with Go1’s co-CEO and founder Andrew Barnes: the acquisition is a mix of cash and shares. Blinkist’s last valuation was $160 million in 2018 , when it raised $18.8

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As Apple messes with attribution, what does growth marketing look like in 2021?

TechCrunch

On the Extra Crunch stage at TechCrunch Disrupt 2021 , we convened a distinguished panel of growth experts: Jenifer Ho, vice president of marketing at Elation Health; Shoji Ueki, head of marketing and analytics at Point; and Nik Sharma, the owner of Sharma Brands, a notable DTC growth marketing consultancy and investment shop.

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