Red Rocket

SEPTEMBER 6, 2023

Effective marketers know the "trinity" of a good media strategy is effectively communicating your story across the intersection of three distinct media channels: owned media, paid media and earned media. Owned Media Owned media is exactly what it sounds like, properties that you own and entirely control.

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TechCrunch

APRIL 20, 2022

A banking app built for online creators, Creative Juice announced its $50 million fund to underwrite creator businesses. YouTubers and other social media stars can apply for upfront cash to grow their businesses in exchange for a cut of their revenue over a certain period of time, usually between six months and three years.

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Entrepreneurs' Organization

APRIL 19, 2024

Who better than our EO community to offer creative strategies for mitigating the adverse effects of stress? I created Dory as a unique stress-reduction strategy to help me understand and improve my mental state. Recognizing the toll on my health, I had to get creative. My strategy?

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peer-to-peer health creativity strategy 201

Startup Blogpost

NOVEMBER 9, 2023

11 Startup Content Marketing Strategies That Actually Work To help startups navigate the complex world of content marketing, we’ve gathered eleven successful strategies from industry professionals, including CEOs and Content Marketing Managers.

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TechCrunch

OCTOBER 18, 2022

It takes a lot of back and forth between a creative team and the person in charge of running online ad campaigns. It starts with a nice software-as-a-service platform that centralizes all things related to your online advertising strategy. Omneky is participating in Startup Battlefield at TechCrunch Disrupt 2022.

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Feedough

APRIL 6, 2021

Undercover marketing or stealth marketing is a marketing strategy where a company markets their product in a subtle and ‘hidden’ way, such that the consumers don’t realise that it is a marketing ploy. This spectacle for the public attracted many people to take photos and post about it on social media.

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TechCrunch

NOVEMBER 15, 2022

. “We started the OpenAI Startup Fund to accelerate the impact companies building on powerful AI will have on the world, and we’re particularly excited about tools that empower people creatively,” OpenAI COO Brad Lightcap, who manages the OpenAI Startup Fund, said in a press release.

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Smart Hustle Magazine

APRIL 5, 2021

Insights from Yara Ohashi, Head of Digital Marketing, Americas and APAC at iStock who shares how to improve your video marketing strategy. Why a Video Marketing Strategy. Here are a few tips to integrate video into your marketing strategies and enhance your video marketing strategy. Enhance Your Video Marketing Strategy.

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Reforge

OCTOBER 13, 2022

As platforms like Meta and Google automate most targeting, attribution, and optimization decisions with machine learning, soon the last growth lever left will be creative testing: Which concepts, copy, colors and artwork drive the best results? In this post, I’ll make the case for the rising importance of creative testing.

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Entrepreneurs' Organization

JULY 5, 2023

We can foster an ecosystem that supports and uplifts young entrepreneurs by encouraging creativity, providing investment opportunities, and celebrating achievements. Promote creativity To celebrate the work of young entrepreneurs, we must first encourage creativity and innovation. and more articles from the EO blog.

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StartupNation

DECEMBER 26, 2021

These overachievers and members of The Oracles share their strategies to sharpen your focus, prolong your concentration and beat distractions once and for all. There, I get important thinking, writing, and other creative work done with zero distractions. Create a five-step customized strategy. . Grace Lackey | The Oracles.

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strategy opportunity entrepreneurs leadership 125

TechCrunch

APRIL 7, 2023

Startups and VC Everyone needs some good competition to get the creativity flowing. Price wars : That’s Tesla’s strategy for competing with legacy carmakers , Kirsten writes. Daily Crunch: ‘Copy-from-China’ social media app Lemon8 squeezes its way into US top 10 by Christine Hall originally published on TechCrunch

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TechCrunch

JUNE 30, 2022

Black Swan taps into data from conversations on social media and analyzes the data to map “growth opportunities” for companies, attempting to identify trend signals more accurately than traditional market research approaches. Prior to co-founding Black Swan, King was a technical director at creative agency Digital Jigsaw.

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The Zapier Blog

APRIL 3, 2023

Content marketing is a huge lift, but repurposing your content for social media is a whole different beast. After spending years in the content marketing world, I can easily say that adapting different types of media—videos, audio, and the written word—to fit the very specific demands of social media is no walk in the park.

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Entrepreneurs' Organization

SEPTEMBER 13, 2023

Using video content as part of your digital marketing strategy can be very profitable. Short Social Media Videos These are short pieces designed to captivate your audience with a funny, out-of-the-norm take on a topic they care about. Wrapping Up And there you have it! and more articles from the EO blog.

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education media strategy creativity 224

Entrepreneurs' Organization

NOVEMBER 29, 2023

Is your company looking for creative ways to stand out and connect with your target audience? While traditional marketing methods and GTM (go-to-market) motions continue to be used, there’s a new strategy you can tap into — the branded podcast. Podcasts have a lot of upside for marketers. What are branded podcasts?

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TechCrunch

MARCH 1, 2021

The experience convinced Xu that synthetic media would become mainstream because the tool could significantly “lower the cost of content production,” Xu said in an interview from Surreal’s 12-person office in Shenzhen. In fact, Xu doesn’t think machines can surpass human creativity in the next few decades.

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Entrepreneurs' Organization

OCTOBER 26, 2022

We crafted digital strategies for brands and built apps, games, marketing campaigns, and story-driven experiences long before it was popular in the region. As a firm, we pitched campaign ideas and strategies to huge, internationally recognized brands, going up against big network agencies.

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real estate creativity culture entrepreneurs 239

AsiaTechDaily

DECEMBER 11, 2023

Register The Department of Trade and Industry (DTI), in collaboration with key officials from Marikina City’s 2nd District, has introduced the pilot programs and services of the Marikina Creative and Innovation Hub at the Center for Innovation and Technology for Enterprises (CITE) in Marikina City, the Philippines.

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collaboration innovation incubation creativity 84

StartupNation

FEBRUARY 4, 2022

Having a sustainable and systematic customer acquisition strategy is an essential component of success for any organization, especially as a startup. If you have a product or service to sell, you need a customer acquisition strategy. A good strategy will help you grow in a targeted and cost-effective way to attract the right customers.

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NZ Entrepreneur

JULY 3, 2019

If you’re responsible for finding and hiring people to grow your team or your business, your thoughts have probably wandered towards recruiting on social media, especially when the job boards aren’t producing the right needles from the haystack. Social media is all pervasive. Recruit’em. Go to recruitin.net to access the platform.

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media creativity mix-use board 67

Entrepreneurs' Organization

AUGUST 23, 2023

Designing a results-driven marketing strategy is an essential priority for business leaders who want to stay competitive. But remember: Your strategy is only as good as the people executing it. You should be asked a lot of questions, but you shouldn’t be left with the burden of all the creative thinking.

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strategy consulting creativity collaboration 190

Young Leaders of the Americas Initiative

MAY 18, 2021

In an era where an endless number of apps, news stories, social media posts, and products are all competing for attention, it can be difficult to distinguish yourself from the crowd. Adriel Luis, a curator at the Smithsonian Asian Pacific American Center, told YLAI how creativity means adapting. By Bryce Kelly. Define your role.

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Entrepreneurs' Organization

JULY 26, 2023

These profiles will ultimately help you create outstanding video content that contributes to your marketing strategy. Platforms such as Google Analytics and social media management tools like Hootsuite and Sprout Social can help you gather data about your clients in bulk and expand your profile to represent a broader segment of your audience.

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media strategy creativity entrepreneurs 203

Entrepreneurs' Organization

JANUARY 21, 2022

Maybe your brand has a negative association with certain consumers , or you’re expanding in a way that no longer makes sense with your current branding strategy. Negativity spreads like wildfire—especially on social media—so a bad association can take down your brand quickly. In most cases, a brand is only fresh for five to 10 years.

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Startup Blogpost

DECEMBER 20, 2022

Before You Jump Into the Fray, Have a Sound Strategy. Yes, if Your Brand Is Fun, Humorous and Creative. It’s a great platform for creative marketing strategies. Before You Jump Into the Fray, Have a Sound Strategy. Before you jump into the TikTok fray, make sure you have a sound strategy.

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StartupNation

JANUARY 6, 2021

How might you create a prolific content strategy which resonates with your audience at a higher level? Most social media platforms are incredibly transient, with content disappearing as fast as it gets posted. Look beyond what you sell and tap into your brand’s higher purpose. Build a content website or add a blog.

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peer-to-peer creativity collaboration mix-use 143

TechCrunch

DECEMBER 15, 2022

With the platform’s continuing development, new ad placements and algorithm changes, the creatives, captions and CTA that worked in the past might not deliver the same CPC, reach and engagement in the near future. Brands are growing concerned about where to spend their main social media marketing budgets. Image or video ad creatives?

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creativity mix-use media strategy 97

Entrepreneurs' Organization

DECEMBER 11, 2020

Here’s what Tracy Call of EO Minnesota, founder of Media Bridge Advertising , which ranked No. Once we figured out the core values we truly believe in at Media Bridge, they became a filter for everything we do. EO has played a huge role in my growth as a leader, as well as the growth of Media Bridge as a business.

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Jason Malki

DECEMBER 21, 2022

Glenn Ginsburg holds the position of President at QYOU Media and launched and runs QYOU’s award winning Influencer Marketing Agency whose client portfolio includes Paramount Pictures, Universal Pictures, Sony Pictures, Hasbro, Activision, Capcom, Hyundai and other leading brands. What is it that excites you about what you’re building?

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Entrepreneurs' Organization

APRIL 1, 2020

Every day—perhaps every hour—you feel forced to reset your expectations, your goals and your strategy. Lean on industry peers for creative ways to support your staff and stay informed about the latest laws and resources in your area. • Will you survive? How long can you support your team? Encourage your clients to post online reviews.

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NZ Entrepreneur

JUNE 5, 2019

In my opinion, companies are either far too focused on the end sale or the conversion campaign, or they’re on the other end of the spectrum and are only worried about the brand and feel-good creative. So should your digital strategy be focused on driving leads or building your brand? Sales and brand. Do (engage and purchase).

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strategy education opportunity creativity 48

Feedough

NOVEMBER 23, 2020

150Birds help startups and small businesses to: Get guidance to develop suitable marketing strategies, Get professional marketing services on-demand on a simple fixed monthly price, and Pay expert’s charges only when experts work. Strategic guidance: The experts help clients develop the most profitable marketing strategies.

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startup creativity strategy SaaS 119

TechCrunch

MAY 9, 2022

The tremendous amount of data received during the winter holidays can improve your marketing strategy and boost your app growth. Here’s how to extract insights that will make this approach work, enhance your ad creative strategy, transform hypotheses into proven facts, personalize your product and increase lifetime value.

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Revolution

MAY 11, 2023

At the end of the day, you want a thought partner who’s aligned with your strategy.” The VC industry has a two-spotlight issue: On one hand, people love that we’re investing in next generation innovation, on the other, people see out of touch investors mouthing off on social media. The soundbite: “Do your diligence on LPs too.

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real estate energy innovation transportation 253

AsiaTechDaily

SEPTEMBER 7, 2023

Global growth of sustainable investing strategies 2016-2020 (The 2020 GLOBAL SUSTAINABLE INVESTMENT REVIEW by Global Sustainable Investment Alliance) This wave of change is sweeping across various stakeholders. Here, environmental stalwart Lee Yu-jin shed light on strategies for carbon neutrality and green growth.

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Smart Hustle Magazine

OCTOBER 4, 2021

Providing intimate access to customers, digital marketing, utilizing social media, offers a cost-effective way for brands to connect with consumers. With the rise of data-led marketing and artificial intelligence (AI) within digital strategies, the benefits have never been clearer. But does it really work? In short, yes.

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