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Ayoken raises $1.4M to grow its NFT marketplace for creatives

TechCrunch

Ayoken, an NFT marketplace for creatives, has raised $1.4 NFT holders will also get other perks like access to unreleased music and exclusive live events by the creatives. Fans will get discounts for future events too,” said King, who has 14 years’ experience in strategy, growth and innovation consultancy, and entrepreneurship.

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3 Lessons Learned from Living in Adventure Mode

Entrepreneurs' Organization

We crafted digital strategies for brands and built apps, games, marketing campaigns, and story-driven experiences long before it was popular in the region. As a firm, we pitched campaign ideas and strategies to huge, internationally recognized brands, going up against big network agencies.

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7 Ways to Tell Whether Your Digital Marketing Agency is an Asset

Entrepreneurs' Organization

Designing a results-driven marketing strategy is an essential priority for business leaders who want to stay competitive. But remember: Your strategy is only as good as the people executing it. Second, your account manager should be inquisitive but consultative. Reports are essential to make sure your strategy is moving forward.

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5 signs it’s time to rebrand your business

Entrepreneurs' Organization

Maybe your brand has a negative association with certain consumers , or you’re expanding in a way that no longer makes sense with your current branding strategy. Negativity spreads like wildfire—especially on social media—so a bad association can take down your brand quickly. In most cases, a brand is only fresh for five to 10 years.

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EO’s Most Popular Inc. Posts: A Lookback at 2023

Entrepreneurs' Organization

Set Goals Like Google: Why OKRs Surpass Other Goal-Setting Methods for Entrepreneurs Eric Crews (EO Boston), founder and CEO of management consulting firm Crews & co., My consulting firm has used them with over 100 companies. Don’t be afraid to get creative and explore new possibilities!” But the No.1

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Smart hacks for recruiting on social media

NZ Entrepreneur

If you’re responsible for finding and hiring people to grow your team or your business, your thoughts have probably wandered towards recruiting on social media, especially when the job boards aren’t producing the right needles from the haystack. Social media is all pervasive.

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How and when to build marketing teams at deep tech companies

TechCrunch

From this post, deep tech startups can formulate their marketing hiring strategy and attract and cultivate top talent to drive their go-to-market plan. To this end, marketers develop creative ways to gather lists of, and information on, key contacts at these potential partners. Whether the marketing team needs industry experience.