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This early-stage marketing expert says ‘B2B SaaS is actually very, very cool now’

TechCrunch

British consultant Lucy Heskins knows firsthand how overwhelming that can be, which is why her services can both replace and complement early in-house marketing staff. How do you collaborate with the startups you work with as a consultant? How do your roles as an employee and as a consultant nourish each other?

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After layoffs, Flockjay lands on a new SaaS-y vision for tech sales

TechCrunch

Flockjay’s new product, a B2B SaaS tool, may feel like a huge leap from where it started in the world of edtech. Fast-forward; Hathiramani said that his board of directors was on board with the eventual pivot — even if it was one of the more unconventional conversations he’s had with them to date. “If

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Vibrant Planet raises $17M seed round to grow forest restoration SaaS

TechCrunch

It’s basically SaaS for forest management, something the company calls an “operating system for forest restoration.” The main difference, though, is that the company includes a host of data that ArcGIS users would otherwise have to find on their own, plus what sound like some clever collaboration tools.

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Drivetrain is the “Google Maps for business growth”

TechCrunch

During his six years at the firm, Goel evaluated hundreds of SaaS companies and served on many of their boards. Fundamentally because complex businesses like SaaS have this jigsaw nature to them, where pieces need to fall in place at the right time for an outcome to occur later,” Goel added. Drivetrain’s team.

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The 15 Best Strategies for Developing New Business in a Crowded Market

Startup Blogpost

This way, not only was a profitable niche carved out for them, but it also helped them bring long-term clients on board. In SaaS, it’s not much different. ” A strategy that has proven indispensable to me as an SEO consultant is transparency through education. Any new local business could try this.

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Lynk, a “knowledge-as-a-service” platform with more than 840,000 experts, raises $24 million

TechCrunch

The company uses machine learning algorithms to match users, who include investment firms, Fortune 100 companies and government entities, with experts on its platform, helping connect them with people they would probably not find at traditional consultancies or by searching online.

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On-Demand Marketing team | 150Birds Startup Review

Feedough

150Birds is a freelancer- aggregator -cum- SAAS-platform that provides professional marketing services with a flexible team made up of freelancers. The SAAS works on a simple revenue model. It charges $99 for its services of strategic guidance and mediator and $65/hr for every expert that gets on board.

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