how-to-write-copy blog Related Topics 
Both Sides of the Table
MARCH 27, 2011
By definition, you read blogs. But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. This is a post to help you figure out why you should write and what you should talk about.
Both Sides of the Table
MARCH 8, 2010
I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?
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Both Sides of the Table
MARCH 13, 2010
And there is relationship between debating and blogging. I started blogging in 2005 and then re-started blogging about a year ago. I love learning first hand about the differences in analytics platforms, social media conversion, the effectively of copy, how to cultivate an audience, etc. Let me explain.
Both Sides of the Table
MARCH 14, 2013
Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches? ” Here’s what I mean … Let’s start with what it takes for a journalist to want to write a story. So how exactly do you break out then?
Gust
JUNE 19, 2012
In both cases what surprises me is not that it happened, but how long it took. Thoughts on startups by investors that fund them & entrepreneurs that run them. Subscribe by email. Invested Interests. Who Makes the Money on an Inevitable Shoe Dropping? Last weekend I caught Mashable announcing that Ebook Sales Surpass Hardcover in the U.S.
Both Sides of the Table
MARCH 3, 2013
He talked about how for centuries education had “no technological core” (meaning it was bound by physical locations) and thus disruption was very difficult. We spoke about how there needs to be a change in how employers view educators. So pray for Harvard Business School if you wouldn’t mind.”
Both Sides of the Table
OCTOBER 26, 2014
In that article I talked about how PR drives: recruiting, employee retention, biz dev deals, funding and even M&A and that often “attribution” to your PR activities is unknown. But of course it’s hard to advise people that they should do PR without a guide to how to do it on the cheap or how to do it at all.
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