The Zapier Blog

JULY 1, 2025

Whether you're looking for a Mailchimp alternative or are fresh into email marketing, these details will help you decide which app is right for you. Brevo vs. Mailchimp at a glance Mailchimp is one of the most popular email marketing platforms available today.

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The Zapier Blog

JUNE 25, 2025

Table of contents: What is AI automation? Increases organizational agility: AI automation helps your business keep up with zig-zagging market trends without missing a beat. Explore now In the realm of AI automation, this opens up powerful possibilities for automating creative and content-heavy tasks.

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The Zapier Blog

JUNE 15, 2025

For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. On each whiteboard, you can go with the standard blank white background, or choose from a variety of templates to add pre-built grids and content boxes for some additional structure.

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The Zapier Blog

JUNE 9, 2025

For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. So here's what I was looking for as I researched, reviewed, and tested pipeline management software: Ease of use: Much like a monkey wrench, a good pipeline management solution should be easier to use than the alternatives.

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StartupNation

JUNE 1, 2025

Sign Up for The Start Newsletter * indicates required Email Address * /* real people should not fill this in and expect good things – do not remove this or risk form bot signups */ Proven Strategies to Make the Most of a Small Email List You don’t need a huge email list to grow your business. 5 Free Ways to Market Your Side Hustle 4.

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The Zapier Blog

JUNE 12, 2025

As a content marketer who's dabbled in building my own tools, I've learned to pick my battles carefully. The good news is that since SQL is an established query language, LLMs can help you fill any knowledge gaps. But which platform should you use for your vibe coding projects?

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StartupNation

JUNE 11, 2025

Spreading your income across multiple sources not only cushions you against market fluctuations but also opens up exciting new avenues for yourself and your team. Explore New Markets Exploring new markets is a very powerful way to start diversifying your revenue streams. One of the best examples of this strategy is Amazon.

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The Zapier Blog

JULY 10, 2025

Decade-ago me would have laughed if I heard myself say this, but TikTok is a solid bet for almost any marketer. The algorithm and snappy content style means I've found it much easier to get views and build an audience there. TikTok has a massive hold on Gen Z market—that's a massive market you can reach.

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The Zapier Blog

JULY 11, 2025

A good project management framework run by a strong project manager feels like that happy medium—a sweet spot between structure and freedom, planning and flexibility. In both cases, I dreamed of a happy medium. Scrumban solves that issue.

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The Zapier Blog

JUNE 8, 2025

At first glance, Jasper and ChatGPT seem similar—they're both generative AI tools that can create content in a split second. But there's a big difference here: ChatGPT is an AI chatbot that's flexible enough to handle just about any task you throw at it, while Jasper is a specialized AI marketing tool.

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StartupNation

JUNE 11, 2025

Spreading your income across multiple sources not only cushions you against market fluctuations but also opens up exciting new avenues for yourself and your team. Explore New Markets Exploring new markets is a very powerful way to start diversifying your revenue streams. One of the best examples of this strategy is Amazon.

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The Zapier Blog

JUNE 18, 2025

Table of contents: What is a visual workflow? Most of us are visual creatures, and good workflow management is built on clarity. Marketing campaigns: Campaign flowcharts Launching a marketing campaign is a major undertaking, but with more glitter and existential dread about ROI. What are the benefits of a visual workflow?

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The Zapier Blog

JUNE 17, 2025

Table of contents: What is a CRM? Because they offer a panoramic view of each contact, CRMs let you get to know who your customers are so you can hit them with the kind of personalized attention that makes them feel seen, heard, and slightly manipulated (in a good way). Why is a CRM system important? What does a CRM system do?

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The Zapier Blog

JULY 4, 2025

The best WordPress SEO plugins Yoast SEO for content analysis and guidance Rank Math for a free plan and affordable scalability Squirrly SEO for AI-powered suggestions SmartCrawl for balancing features with simplicity The SEO Framework for speed and automation Slim SEO for beginners What makes the best WordPress SEO plugin? Technical SEO.

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The Zapier Blog

JUNE 25, 2025

LinkedIn has been my lifeline as a content strategist for B2B SaaS companies—it's where I find clients, build relationships, and establish credibility in my field. Other weeks, my LinkedIn marketing efforts get pushed to the back burner while I scramble to meet project deadlines. month (billed annually); Business plan from $12.36/profile/month

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The Zapier Blog

JUNE 29, 2025

That's personal preference, of course, but I feel it puts me in a good position to talk about the best apps like Canva. There are plenty of other more powerful design apps, but to be a true alternative to Canva, an app also needs to be a good value. For all that, Express is also a good value. Let's dig in.

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The Zapier Blog

JUNE 22, 2025

Email marketers don't have to contend with constantly changing search algorithms and ranking factors—but that doesn't mean that an email sent is an email received. It's very possible that your marketing emails, and even your transactional emails, will never make it to the recipient. Why does email deliverability matter?

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The Zapier Blog

JUNE 10, 2025

Zendesk for Service and Jira Service Management are two of the most popular help desk solutions on the market. And like I mentioned earlier, Jira has multiple project templates you can use depending on what you need, and having a solid project plan template is always a good start. Keep reading for my breakdown of Zendesk vs. Jira.

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The Zapier Blog

JUNE 30, 2025

Your users get instant access to your app, so you and your team can stay focused on other high-leverage tasks, like marketing, product development, or customer support. Sign up for free to use this app, and thousands more, with Zapier. The result? Create new Softr users from sales and subscriptions Customers appreciate immediacy.

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The Zapier Blog

JUNE 12, 2025

Those are all examples of email marketing. They're intended to deliver timely, personalized content to you, the customer, to deepen engagement and encourage repeat purchases. Every industry benefits from email marketing. But to do email marketing right, you need a game plan. Your own customers need it. Learn more.

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The Zapier Blog

JULY 1, 2025

For example, if the central theme was "Summer" (say, for a marketing campaign), the first five or so nodes might be "Good weather," "BBQs," "Vacation," "Air conditioning," and "School's out"—or whatever else it is that you think of when you think of summer. . "BBQs"

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The Zapier Blog

JULY 10, 2025

Table of contents: What is the RACI model? Whether setting up a new server or orchestrating a multi-channel marketing campaign, the RACI model can be tailored to fit your needs. Who gives the final nod for the marketing strategy? Want to jump straight to creating your own RACI chart? " becomes a phrase of the past.

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The Zapier Blog

JULY 20, 2025

For example, while you can get ChatGPT to generate any kind of text you want, an AI-powered marketing tool like Jasper will give you a lot more options and control, and allow you to generate longer documents, emails, and the like. It's an "answer engine" designed to find and summarize content from the web.

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The Zapier Blog

JULY 10, 2025

Table of contents: What is a communication plan? A marketing communication plan plays a different role. It's designed to outline responsibilities and initiatives within the grand scope of the marketing strategy to keep teams aligned and informed. on an ironing board, not a body. Pick your (well-labeled) poison.

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The Zapier Blog

JUNE 23, 2025

With Zapier's ChatGPT integration , you automate everything from intelligent sales outreach, content marketing generation, or even image creation. Table of contents Which model should you use with our ChatGPT integration? Both models are fast, reliable, and perform well in automated workflows—without draining your budget.

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The Zapier Blog

JUNE 26, 2025

Table of contents: What is scope creep? Market shifts: External changes in the market, competitive landscape, or regulatory environment can necessitate changes to the project scope. Establishing a work breakdown structure (WBS) is a good next step for improving clarity.

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The Zapier Blog

JULY 21, 2025

Table of contents: What is revenue forecasting? This model doesn't account for factors like supply chain issues, market fluctuations, or the possibility that a business will stop growing at a constant rate. Revenue forecasting models Revenue forecasting software Why is revenue forecasting important?

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The Zapier Blog

JUNE 12, 2025

Table of contents: What is agentic AI? Meet your new AI teammates Try Zapier Agents Things get complicated because, as with all potential marketing terms, there's a rush to call everything agentic AI—whether it really clears the bar for autonomous action or not. So let's dig in. was a revelation. The big catch? Step 3: Act.

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The Zapier Blog

JULY 10, 2025

Website building apps are also increasingly comprehensive, including not just design tools but also support for eCommerce, lead generation, marketing, and analytics. With Wix's robust all-in-one marketing suite, you can create websites (with the help of AI), organize leads, send emails, run ad campaigns, and manage social media.

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The Zapier Blog

JUNE 30, 2025

For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. Also: I didn't just read these apps' marketing materials and customer reviews. There are plenty of lists of the best WordPress form plugins, so what makes this one different?

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The Zapier Blog

JULY 10, 2025

If I learned anything from my borderline unhealthy obsession with "The Price is Right," it's that you can't underestimate the power of a good plan. Table of contents: What is a project plan? Convinced I was just a hop, skip, and a "Come on down!" Wait, wrong show.) What is a project plan template?

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The Zapier Blog

JUNE 8, 2025

Common examples are the neat fields in email headers (sender, recipient, subject), standard file properties (like creation date or author), or specific data tags set up to organize content. Good for analysis: With a design for number crunching, it's well-suited for statistical analysis. What is unstructured data?

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Both Sides of the Table

MARCH 27, 2011

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

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The Zapier Blog

JULY 11, 2025

It's what keeps new models from creating offensive, racist, and other objectionable content. Good decision-making mechanisms are able to weigh up the pros and cons of different approaches and act in transparent and fair ways. They detect things like profanity, disallowed content, or jailbreak attempts.

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The Zapier Blog

JUNE 12, 2025

Improve your real estate business with automation Automate your CRM But with countless options on the market, how do you know which software is right for you? ​​I Here's everything you need to know about the best real estate CRMs on the market. After all that research, I've whittled down the list so you don't have to.

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Entrepreneurs' Organization

JANUARY 3, 2024

In a world where everything is increasingly tailored to people’s needs, inbound marketing is crucial to getting your brand out there. Identifying which digital marketing strategies will move the needle from so many viral trends is a real challenge: Is video marketing content as effective as they say?

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The Zapier Blog

JUNE 3, 2025

We're not talking about AI writing generators here—these are purely AI grammar checkers, with broader editing tools designed to correct, refine, and improve your content. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. Privacy and IP controls. Extra features.

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