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A guide to email marketing automation: best practices and automated workflows

The Zapier Blog

As soon as you hit that purchase button, you'll receive an email confirmation. That's email automation at its finest. But then let's say you receive a welcome email which offers you tips and resources on pet care. Those are all examples of email marketing. Probably a shipping update, too.

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5 Effective Inbound Marketing Strategies to Nurture in 2024 

Entrepreneurs' Organization

In a world where everything is increasingly tailored to people’s needs, inbound marketing is crucial to getting your brand out there. Identifying which digital marketing strategies will move the needle from so many viral trends is a real challenge: Is video marketing content as effective as they say?

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“AI Agents for Small Business: The Ultimate Guide to Automation and Growth”

American Entrepreneurship

Whether you’re a solopreneur or a small business owner looking to scale, leveraging AI-powered tools can be a game-changer in managing routine tasks, automating workflows to lower operational costs, providing advanced analytics, and gaining advantage over competitors to drive growth. What Are AI Agents? Tools like Jasper AI and Copy.ai

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CRM automation guide

The Zapier Blog

A customer relationship management tool (or CRM) is a critical hub for sales and marketing teams—but it's not just a place to store contact details. That's where CRM automation comes in. Table of contents What is CRM automation? What are the benefits of CRM automation? Learn more.

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8 Proven Ways to Get the Word Out About Your SourceLink Network

Source Link

To support our affiliates, we’ve recently held three virtual discussions on marketing in March, May and July. In May, Abby Smith and Jessica Toms from CruxKC , SourceLink’s marketing partner, guided our discussion on how to build a successful marketing plan. The basics. Getting the word out – successful strategies.

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20 Years As a CEO: What I Wish I Knew Then

StartupNation

Sign Up for The Start Newsletter * indicates required Email Address * /* real people should not fill this in and expect good things – do not remove this or risk form bot signups */ CEO Lesson #1. Even with the CMO’s team by your side, remember that most CEOs and CMOs aren’t on the same page in marketing prioritization.

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20 Years As a CEO: What I Wish I Knew Then

StartupNation

Sign Up for The Start Newsletter * indicates required Email Address * /* real people should not fill this in and expect good things – do not remove this or risk form bot signups */ CEO Lesson #1. Even with the CMO’s team by your side, remember that most CEOs and CMOs aren’t on the same page in marketing prioritization.