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AI integration: How to bring AI into your workflows

The Zapier Blog

As a kid, I was deeply traumatized by the Borg in Star Trek: Next Generation —so it's safe to say that I had some baggage to work through when I first started hearing the term "AI integration." With Zapier, AI integration is about making your workflows work better. Table of contents: What is AI integration?

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“AI Agents for Small Business: The Ultimate Guide to Automation and Growth”

American Entrepreneurship

This article explains AI agents and how businesses can use them. Also, examples of ones that can be readily integrated into small business operations are given, plus other valuable insights about AI agents to help you grow your business. Artificial Intelligence (AI) is no longer a futuristic concept reserved for tech giants.

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21 Facebook ad examples (and why they work)

The Zapier Blog

I have a bad habit of screenshotting Facebook ads and sending them to friends completely unprompted. They don't ask for ad breakdowns, but I send them anyway. Chalk it up to occupational hazard: as a marketer and consumer of ads, I can't help but take note of ads that nail the hook, the message, and the execution.

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Top 5 AI Tools Every Small Business Should Try in 2025

American Entrepreneurship

AI is bringing efficiency to small businesses as never seen before. Five top AI tools are presented that have directly increased the productivity of staffs and departments of small businesses. As artificial intelligence (AI) rapidly evolves, its no longer just enterprise-level companies reaping the benefits.

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Brevo vs. Mailchimp: Which is best? [2025]

The Zapier Blog

And with search engine algorithms and social media platforms constantly in flux, having a rich email list that you own and control is more important than ever. And with search engine algorithms and social media platforms constantly in flux, having a rich email list that you own and control is more important than ever.

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The best pipeline management software in 2025

The Zapier Blog

These apps offer the AI, automation, documentation, and reporting features that you need to keep the lead pipes (the ones pronounced leed , not led ) flowing smoothly. How we evaluate and test apps Our best apps roundups are written by humans who've spent much of their careers using, testing, and writing about software.

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14 TikTok marketing tips from successful accounts [2025]

The Zapier Blog

Social media platforms like TikTok are becoming the first port of call for product discovery. Instead of creating a social media strategy that drives users off the app and onto your website (which most platforms penalize brands for), TikTok lets brands upload their product catalog and tag products in their posts.

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