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How to Build an Online Presence for Your Small Business

American Entrepreneurship

Define Your Brand Identity Before creating any online profiles or websites, you should establish a clear brand identity. Create a Professional Website Your website is your digital storefront, so it needs to be polished, user-friendly, and mobile-responsive. But where do you start? best bakery in Austin).

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We Tested 15+ SendGrid Alternatives – Discover the #1 for 2025

Campaign Monitor

5 (13,000+ reviews) Constant Contact Event-focused businesses Email + event management $12/month 4.1/5 5 (400+ reviews) MailerLite Simple, affordable marketing Unlimited emails on paid plans Free (paid from $10/month) 4.6/5 5 (13,000+ reviews) Constant Contact Event-focused businesses Email + event management $12/month 4.1/5

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What is AI automation? And how your business can use it

The Zapier Blog

Saves employee time and energy: Automation alone is enough to turn an otherwise seven-hour manual task into a five-minute one. It's about turning those "what if" moments into "what's next" realities faster. Here are some key reasons to implement it.

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18 Inspirational Career Reinvention Journeys from Successful Entrepreneurs

StartupNation

Skye Amundsen , Owner, hope&plum This Month’s Free Skills Training: From Determining Prices to Government Contracting Turning Layoff into Startup Opportunity I lost my company in 72 hours, and it made me a better entrepreneur. I was working in Big Law as an M&A attorney—long hours, high pressure, and little room for flexibility.

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16 Best GetResponse Alternatives (Tried & Compared)

Campaign Monitor

Ready to discover which email marketing solution might be a better fit for your needs? GetResponse is undoubtedly a powerful email marketing platform with comprehensive features and AI capabilities. Let’s go. (TL;DR) 5 (13,000+ reviews) Constant Contact Event marketing Built-in event hosting and ticket sales $12/month 4.1/5

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What is a CRM? The beginner's guide to customer relationship management

The Zapier Blog

Boost your team's productivity Automate your CRM Turns out, a CRM (customer relationship management) app is like my fantasy setup, but for people with actual responsibilities. At some point, I realized I wasn't just managing a team—I was managing relationships. But getting reliable, up-to-date, useful information is tricky.

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12 communication plan templates—and how to write your own

The Zapier Blog

Successfully running a company requires clear communication across the board: with employees, customers, investors, and any other stakeholders. Any gap in communication can lead to difficulties that range from minor project blips to absolute disaster. This document can look different depending on what it's used for.